NetCommunity - Integration is Key
March 03, 2018

NetCommunity - Integration is Key

Lily Barger | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Modules Used

  • Pro

Overall Satisfaction with Blackbaud NetCommunity

NetCommunity is being used by the one group within the University to send emails. We are not currently using the community section of BBNC, although we did several years ago. We use NetCommunity with our constituent management software (Raiser's Edge) and the software programs are integrated so it streamlines data maintenance and ensures that we respect constituent communication preferences.
  • NetCommunity integrates with Raiser's Edge well.
  • It is fairly simple to construct an email.
  • NetCommunity has very simple analytics. It would be great to be able to see more in depth information on how constituents are reacting to the email they receive.
  • Though it is simple to construct an email, making a complex design can be challenging due to the limitations of the design tool.
  • Although A/B testing is available within NetCommunity, it is not easy to set up.
  • It has had a positive impact because 99% of the fundraising dollars that we get from email appeals come from emails sent through NetCommunity.
Blackbaud Netcommunity was selected because it integrates fully with Raiser's Edge. i-Modules and MailChimp are more flexible in terms of design and they have better analytics, but they do not integrate.
If you have Raiser's Edge, NetCommunity is beneficial because of the data integration. If you do not have Raiser's Edge, you might be better off choosing a different provider, as many of the newer services, like MailChimp, are more intuitive and user-friendly.