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Increase your reach to customers with Brainshark
June 20, 2018

Increase your reach to customers with Brainshark

Mark Rice | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller

Software Version

Current

Modules Used

  • Enterprise and SlideShark

Overall Satisfaction with Brainshark

We use Brainshark to promote our solutions and services and to drive customer acquisition. We use SlideShark for presentation, demonstrations and kiosks. We also integrate Brainshark presentations into customer displays that promote awareness, product and brand.
  • We use the video slide feature often for promoting our products. The video slide provides more motion and activity to attract viewers at the very beginning of the presentation.
  • SlideShark is a great mobile application that allows us to share presentation content and present during sales calls. It is easy to use and always ready.
  • We have been passing parameters to and from the Brainshark guest book for years. Using the guest book parameters, you can capture viewer information without the viewer completing fields. This works great in email applications where you can pass attributes into the guest book automatically.
  • Would like to see more user control for how videos are displayed in social media - selection of splash image, description, sizing, shareable links.
  • I am currently using Brainshark for our webinar trailers and for our website. We do see more views of our trailers and can link the viewer from passing parameters into emails and marketing automation platforms.
For a long time, Brainshark focused their use case on producing training content. I was an early adopter and started using Brainshark presentations in short "trailers" for webinar promotion at Xerox Corporation. I continue to this day to use Brainshark as a customer acquisition tool. Brainshark has found its "sweet spot" now that they are focused on sales effectiveness and integrating with customer relationship management platforms.