Good for some companies but not others, especially not ours.
June 27, 2023
Good for some companies but not others, especially not ours.
Score 3 out of 10
Vetted Review
Verified User
Software Version
Falcon.io (legacy)
Modules Used
- Consumer Research
- Social Media Management
Overall Satisfaction with Brandwatch
We use Brandwatch to manage our social media content distribution and gain insight into our target audience. We faced the challenge of dealing with multiple accounts and not being able to efficiently track our analytics.
Pros
- Easy to use
- Responsive Customer Support
- Included influencer management
Cons
- Client Management
- Linkedin Functionality
- UX Design
- Automations
- Scheduling posts on multiple accounts
- Seeing the analytics on past posts done through BW
- The listening tool just not for LinkedIn
- Lost time having to redo posts on Linkedin which defeats the purpose
- Not able to have our graphic designer and copywriter work within the tool
- Has let us to build an internal workflow that is automated
Hootsuite visually looks better and has way more integrations/ suggestions/ areas to save copy/ resharing ability/plus Later is more affordable for small business owners but ideal for creatives to visualize and manually adjust feeds.
Do you think Brandwatch delivers good value for the price?
No
Are you happy with Brandwatch's feature set?
No
Did Brandwatch live up to sales and marketing promises?
No
Did implementation of Brandwatch go as expected?
No
Would you buy Brandwatch again?
No
Comments
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