Best Global Social Insights Tools
Overall Satisfaction with Brandwatch Analytics
We use Brandwatch Analytics with a range of our large global clients for market insights and brand monitoring. We also use it directly ourselves for market insights and research for our content marketing efforts.
Pros
- Global views allowing geographic searching and geo-fencing.
- Monitors huge range of social sources globally, not just top US sites.
- Works in huge range of languages.
- Great analysis tools and easy to use reporting.
- Improved the quality of our market insights which has lead to much improved content production.
- Helped us improve content which has lead to increased search rankings.
- Allowed us to get insights before our competitors.
We have used a wide range of free and paid for tools and Brandwatch Analytics is by far the best. Most tools where limited by their global coverage and language options, as well as by the range of sites they monitor. Brandwatch Analytics fixes all of these issues and is more feature rich than any other tool we use.
2 - Marketing and Content Production
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