Excellent software for all the business holders
August 17, 2021

Excellent software for all the business holders

Robert Callum | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Business Wire

Business Wire is an easy tool that is being used in all the departments of our organization. It is quite a simple way to distribute information to the business community. It is being used in our organization in making and publishing press releases. It is readily available to be used from Windows, IOS, Mac Book, and android devices. And even newbies can use it easily.
  • Business Wire is an important feature that it keeps on updating the contacts and media content.
  • It continuously tracks the movement of the media persons we are following.
  • It is a very simple tool and navigation through this tool is also easy.
  • Its integration needs improvement and there should be more integration with the other tracking tools.
  • Its reports are not advanced and elaborative.
  • Distribution and Analysis
  • Investor Relation Management
  • Press Releases Reports
  • It enables us to publish a press release to the niche community.
  • [In my opinion] Its customer service is of people that are least interested in work assigned to them.
Cision PRWeb was not good at targeting the major business community and was not fitted well into our demands. The price of Cision was high and very unjustifiable as there were not enough features in it and was not efficient in its working as well. But on the contrary, if I look at Business Wire then I think it is just a perfect match for our business demands.

Do you think Business Wire delivers good value for the price?

Not sure

Are you happy with Business Wire's feature set?

Yes

Did Business Wire live up to sales and marketing promises?

Yes

Did implementation of Business Wire go as expected?

I wasn't involved with the implementation phase

Would you buy Business Wire again?

Yes

We are highly satisfied with this tool and according to me, it is favorable in all aspects for the people that want to strengthen their links with the Publics either internal or external. It has the capability to manage relations and disseminates information to the business community. But it is not suitable when it comes to reports and its customer service.