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Cision is a must for anyone doing digital PR
July 26, 2021

Cision is a must for anyone doing digital PR

Matthew Zajechowski | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Cision PRWeb

Cision is used by the Digital PR arm of our organization. Cision is used to prospect and pitch media contacts in an effort to get our content and our client's content shared. Cision is critical to our media amplification efforts and has allowed our organization to scale the number of qualified contacts we pitch for each campaign we create and promote.
  • Media prospecting
  • Media reach
  • Monitoring
  • Template creation
  • Media Follow ups
  • Customer service
  • Media database
  • Media database
  • Media database
  • Allowed our organization to scale our pitching efforts.
  • Increased in placements and coverage, especially backlinks.
As a whole Cision aligns with our business needs much better than the other platforms. Their media database is more robust and user-friendly. It has allowed or organization to better scale our media outreach.

Do you think Cision PRWeb delivers good value for the price?

Yes

Are you happy with Cision PRWeb's feature set?

Yes

Did Cision PRWeb live up to sales and marketing promises?

Yes

Did implementation of Cision PRWeb go as expected?

Yes

Would you buy Cision PRWeb again?

Yes

The Cision PRWeb media database is an industry leader. I can't imagine being able to find as many qualified contacts with any other service. Their database is well maintained and easy to use. Sending emails through the Cision platform is not my favorite aspect of Cision PRWeb. Many competing services are more user-friendly. I've sent feedback on improvements I've like to see made and the responses from the customer service team are not prompt.