Amazing platform - powered by dedicated & knowledgeable SEO leaders!
September 28, 2020

Amazing platform - powered by dedicated & knowledgeable SEO leaders!

Bill Volpe | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor's platform is currently being used within our Digital Marketing department. However, we are encouraging the broader marketing organization to get on board to help them do some keyword research as they work on new products.

The platform helps us address many business objectives such as:
  • How well do we rank for branded and non-branded keywords.
  • How well does the competition rank for our keywords.
  • Identify on-page optimizations we can make to our website to better our rank on Google SERPs.
  • Help identify new or related keywords we should work toward ranking for.
  • Understanding what type of content we should create to fulfill the needs of current and future customers.
  • It's a very easy to use platform.
  • Great way to understand where you rank as an organization as well as your direct competition.
  • The ability to identify content gaps and opportunities to create content customers care about.
  • The only place I felt Conductor could help more on is much less about their platform and more around providing resources to help actually implement the changes for us on our websites.
  • We have improved upon our search rank positions across several keywords.
  • We have identified new content creation opportunities to better compete with our competition.
  • We have identified (and addressed) several technical SEO problems that have helped increase our organic search rankings.
We have integrated with Google Analytics to better marry up web traffic data from our websites to Conductor. This had helped better quantify a variety of metrics and content goals.
Although the Digital organization had brought on the Conductor tool, we have shown how this tool can help out other organizations such as global marketing. By utilizing keyword research alone - the marketing organization has been able to align their product briefs and product descriptions with appropriate keywords to align with users search behaviors.
From a marketing strategy perspective, we have been able to utilize tools like keyword research to understand overall volume and opportunity based on user behavior. We've also been able to find similar types of audiences to target based on the data within the platform.

Again, by working closely with our marketing team - we've been able to help them better write copy and better frame our products to become most appealing and discoverable by new and existing customers.
I've worked with the Conductor support/services team for over 5 years. Each and every account leader that I've worked with has been attentive, knowledgeable, and a honestly a pleasure to work with. Questions never go unanswered, and it is very evident that the team truly cares about its clients.
  • Powerful, robust, easy to use platform.
  • Easily understand how your organization is performing from an organic search perspective.
  • Easily understand how your direct competition is performing from an organic search perspective.
  • Finding new content ideas to help drive more traffic to your website.
  • Identify and fix technical SEO opportunities to help increase organic traffic to your website.

Conductor Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools