Critical Mention is critical for media monitoring
June 27, 2018
Critical Mention is critical for media monitoring
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Critical Mention
Critical Mention is used on a near daily basis for media monitoring. Critical Mention's monitoring, search, editing, and compiling functions are crucial to anyone in public relations. I am very pleased by the service and have used it in multiple different roles and different companies throughout my career. Definitely recommend to anyone in public relations.
- Media monitoring technology
- Searching for broadcast or radio clips
- Searching for web aritcles
- Searching by keywords or phrases
- Analytics
- Compiling all clips into one comprehensive report
- Ability to edit broadcast clips
- Some of the functionality could be improved
- Transcription technology could likely be improved
- Ability to monitor for media coverage in a timely manner
- Sourcing accurate, relevant clips