Critical Mention is critical for media monitoring
June 27, 2018

Critical Mention is critical for media monitoring

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Critical Mention

Critical Mention is used on a near daily basis for media monitoring. Critical Mention's monitoring, search, editing, and compiling functions are crucial to anyone in public relations. I am very pleased by the service and have used it in multiple different roles and different companies throughout my career. Definitely recommend to anyone in public relations.
  • Media monitoring technology
  • Searching for broadcast or radio clips
  • Searching for web aritcles
  • Searching by keywords or phrases
  • Analytics
  • Compiling all clips into one comprehensive report
  • Ability to edit broadcast clips
  • Some of the functionality could be improved
  • Transcription technology could likely be improved
  • Ability to monitor for media coverage in a timely manner
  • Sourcing accurate, relevant clips
Critical Mention is crucial for anyone in public relations monitoring for media coverage. It's absolutely essential for radio and broadcast monitoring, and the web-based article monitoring is a great added bonus. This software is great.