Higher Education Admissions Professional Assessment of EZ Texting
Overall Satisfaction with EZ Texting
We have used EZ texting in the past to target different groups of admitted students towards increasing our yield activities towards eventual new student enrollment.
Pros
- Ease of importing in Excel file lists (CSV format).
- Ease of scheduling text messages to assigned import groups.
- Ease of paying for additional texting credits as needed.
Cons
- No way of checking to see how many bounce back numbers may exist until after sending/paying for the group total.
- Positive: Helps to increase our yields of admitted to enrolled percentages
- Negative: Costly if sending to very large lists
Better for quick mass texting. Does not allow for advanced opt-ins however.


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