EZ Texting is SMS and MMS Made Easy
May 26, 2021

EZ Texting is SMS and MMS Made Easy

Christopher Payne | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with EZ Texting

We were looking for a replacement for having iPads on-site for customer acquisition forms. What we decided was that having users text a shortcode to access the forms via their mobile device was an easier, on-the-go solution, reducing technical debt, and preventing us from having to buy new hardware to maintain our workflow. We're a portfolio of brands and two of our brands used EZ Texting at many activations.

Pros

  • Easy to schedule campaigns.
  • Easy access to the raw data.
  • Scaleable pricing models.

Cons

  • Out-of-box integrations.
  • Message reply notifications.
  • Longer fields for descriptions.
  • Saved organization about 4-5 hours in event activation setup.
  • List grew from 0 to over 15,000 in weeks from short-code usage.
  • Saved my bacon by having a generous return policy on renewals.
Every time I messed up or had questions, EZ Texting's support team was there to save me from myself. Their support staff will likely not be needed unless you are working with their month-to-month plans and are a pro at forgetting to cancel the day after renewal like myself. I had both positive phone and email communications over the years.
EZ Texting is great for starting your journey into using SMS and MMS for both campaigns and event activations. The same-day setup and do-it-yourself platform makes it easy to manage and handle your data. It may be less appropriate for setting up recurring campaigns such as order shipment notifications as the API isn't advertised as far as I'm aware and tokenization isn't in the platform.

Using EZ Texting

1 - Our digital marketing team is the only user of the platform. It's easy to export leads and import them into other systems so no IT accounts or anything was required for us.
1 - Being able to send an email and use a web browser are the only tools required to use EZ Texting.
  • Event activation
  • Sale notification
  • Customer support
  • Send giveaway winners notifications.
  • Expand our customer acquisition through short codes.
We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.

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