Take your display advertising to the next level
February 18, 2020
Take your display advertising to the next level
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Google Ad Manager
I work for the ad ops side of the business at Devada. Google Ad Manager allows us to help our sponsors target the developer community with their content. This ranges in topic from security to AI. My team executes and reports on all campaigns. With the new changes within Ad Manager some reporting can be tricky.
- Ad management.
- Custom reporting.
- Reporting.
- Changes/updates notification.
- Overall I like that we can track which ads are underperforming and can optimize from that point.
- Helps us guide our sponsors as to which ads they should submit.
We selected Google Ad Manager in place of our internal software because Ad Manager allows us to better target our audience while tracking performance at a higher level.