Helping This Nonprofit Make Decisions
May 13, 2014

Helping This Nonprofit Make Decisions

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Software Version

Google Analytics

Overall Satisfaction with Google Analytics

We use Google Analytics regularly, as it's integrated with our website platform. We utilize it to track visits and interactions with our various programs, as well as overall website analytics.
  • Visualization - having the visuals helps me with explaining our web marketing efforts to our senior leadership team.
  • Specific details - we're currently concentrated in one area, but our advocacy expands to national efforts. Seeing traffic data influences our strategic plans for growth.
  • Integration - we utilize multiple google products, which makes the using Google Analytics and other Google products a seamless user experience.
  • More dynamic visuals
  • Better customer service.
  • Influence overall strategic plans.
We are likely to renew due the cost and ease-of-use.