Data Studio is a very useful tool for every digital marketer and company that wants to keep track on their online performance
April 11, 2021

Data Studio is a very useful tool for every digital marketer and company that wants to keep track on their online performance

Omar Gutierrez | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google Data Studio

As a digital marketing agency, we use Data studio to give on-demand reports to our different customers. We created a template where they can log in and see every metric regarding their online activity and campaign performance. It has been very useful because we can generate quick reports with highlights of each website performance and each of our clients can go into more detail using their links to the data studio reports.
  • Reports on demand. My clients can log in at any moment and adjust parameters to see details on particular dates or periods of time.
  • Templates can be created very easily and with a lot of detail.
  • Connection to Google Ads is a very easy way to track campaign performance, by showing the most important metrics.
  • The amount of information you can add to the reports is great, you can go into as much detail as you need in regards to website online performance.
  • Connection to social media would be a great addition.
  • New GA4 uses different kinds of metrics or names to the same metrics, so it has been an issue when trying to use the same template for new customers.
  • Having a just view option for non-Gmail users would be very helpful so my clients can open the link and see the report even though they are not Gmail users.
  • I can send a periodic report on my clients webpages performance very easily.
  • Our weekly report to our clients is part pf of our service quote to our clients.
  • Both my team and my clients can have a quick overview of the website's performance and make decisions based on the information we gather.
Data studio gives a more robust set of metrics that can be added to the reports. Personalization of the information you want to show and analyze is much better with Data Studio. Website and campaign performance reporting all in one place are very useful and practical. Creating a link that can be accessed by my clients to see their report at any time gives added value to our service as an agency

Do you think Looker Studio delivers good value for the price?

Yes

Are you happy with Looker Studio's feature set?

Yes

Did Looker Studio live up to sales and marketing promises?

Yes

Did implementation of Looker Studio go as expected?

Yes

Would you buy Looker Studio again?

Yes

I always share my experience with Data Studio with my colleagues as a useful tool to generate quick, useful, data-driven reports for their businesses and clients. I think that the platform is easy to use, either by using one of the basic templates or by creating a tailored report with the most important and relevant information for their businesses. Once you've created the report, the information is just a click away, which is a very useful way to keep track of the performance of any website.

Looker Studio Feature Ratings

Pre-built visualization formats (heatmaps, scatter plots etc.)
7
Location Analytics / Geographic Visualization
10
Predictive Analytics
7
Customizable dashboards
10
Report Formatting Templates
10
Pixel Perfect reports
10
Drill-down analysis
8
Formatting capabilities
10
Integration with R or other statistical packages
Not Rated
Report sharing and collaboration
8
Publish to Web
10
Publish to PDF
10
Report Versioning
10
Report Delivery Scheduling
10
Delivery to Remote Servers
10