A solid, easy-to-use and affordable webinar tool that is also Mac-friendly
December 07, 2018

A solid, easy-to-use and affordable webinar tool that is also Mac-friendly

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with GoToWebinar

GoToWebinar is extremely easy to use and very intuitive. The majority of tasks you need to perform for hosting a webinar are pain-free and anything that you may not immediately know how to do can be easy found through their documentation and help center. We've also found that it is easy to train new people on the tool and doesn't require a lot fo time or effort to do so.
We use GoToWebinar as our tool for hosting educational webinars for clients and prospects. Webinars are a demand generation tactic we use and GoToWebinar is mostly used by our marketing and sales team. We have also advised clients to use the platform when helping them launch webinar programs. In addition to providing the technical functionality to host the webinar itself, we also rely on its recording capabilities to provide on-demand webinars.

Pros

  • All aspects of webinar hosting are solid: setup, running, and followup.
  • Recording of webinars is a huge benefit.
  • Live polling and end of webinar surveys.
  • Integration with marketing automation is a huge plus as well.

Cons

  • We use Macs and when you run in full screen mode, you occasionally run into issues. Although this has been greatly improved in last couple of years.
  • I wish you could have more control over the look of the invitation emails, reminder emails and followup emails. You can add a logo and a couple minor tweaks, but can't really make it look "in-brand".
  • It's not always easy to see the audience's questions and poll answers when you are running the slide deck in presenter mode. I wish you had more control over how the dashboard gets arranged
WebEx is a solid webinar performer, but I've found it to not have all of the features I need and is not as Mac friendly as GoToWebinar, which is extremely important for me. I have used both and just preferred the interface of GoToWebinar over WebEx. While they are comparable, I just think GoToWebinar has the edge.
GoToWebinar is affordable, easy to use, feature-packed and scalable. It is perfect for small to large business that want to quickly jump into the webinar world. It may not be ideally suited for large enterprise companies that require another level of sophistication, but I personally think it has what any business needs for hosting a webinar.

GoTo Webinar Feature Ratings

7.5
Audience polling
8
Q&A
7
7.0
Dashboards
7
Data exportability
7
8.0
High quality audio
8
Mobile support
8
9.5
Participant roles & permissions
9
Confidential attendee list
10
7.0
Branding options
4
Integration to Marketing Automation
10
9.0
Calendar integration
8
Record meetings / events
10
Slideshows
9
Event registration
9

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