Best Webinar Software
- Top Rated Webinar Software include: Zoom Video Webinar, AnyMeeting, BlueJeans, ClickMeeting, RingCentral Meetings, GoToWebinar, and ON24.
- Other Webinar Software on the TrustMap include: BrightTALK, Adobe Connect, ReadyTalk, and WebEx Event Center.
- A complete list of Webinar Software is available here.
TrustMaps are two-dimensional charts that compare products based on satisfaction ratings and research frequency by prospective buyers. Products must have 10 or more ratings to appear on this TrustMap, and those above the median line are considered Top Rated.
Webinar Software Overview
What is Webinar Software?
The three main use cases for webinar or web conferencing software are internal communications, lead generation, and training. In addition to the live presentation, a recorded video of the presentation is often distributed later on. This can be used as content for newsletters, email drip campaigns, etc.
In addition to point solutions like GoToWebinar and Webinato, webinar capabilities are also provided by some web conferencing platforms, along with screen sharing, video calls, etc., and by some content marketing tools that also cover video and enterprise TV streaming. These combination platforms are sometimes called online events software.
Webinar Software Features & Capabilities
Performance & Compatibility
Most of these capabilities are important for both webinar and web-conferencing software. They ensure that online events can happen on time, and can be run/accessed from a variety of devices and operating systems. In terms of performance and compatibility, webinar platforms should:
Deliver high-quality audio
Be compatible with multiple browsers (Chrome, Firefox, Safari, Internet Explorer)
Be compatible with multiple operating systems (Linux, OS X, Windows)
Support mobile access
Planning & Running the Event
These features allow hosts to schedule, run, and record the webinar and allow attendees to register and view the webinar. Event registration is the main differentiator here from web conferencing tools, which use individual invitations sent by an organizer rather than a registration form.
Event registration flow
Calendar integration (for both presenters and attendees)
Collaboration (Audience Participation)
Webinars include a degree of audience participation, but usually "collaboration" is more structured than with web conferences and other kinds of online events, due to the one-to-many format of webinars. Features in this group allow presenters to distribute materials to the audience as a whole, or allow individual attendees to submit questions, comments, and opinions individually to presenters:
Key Considerations for Evaluating Webinar Tools
Buyers should prioritize the following attributes while evaluating webinar software:
Reliability: webinars may be a lead generation mechanism. For this reason, it is very important that the platform be reliable and available at the time of the event.
Audio quality: If the webinar tool does not facilitate high-quality audio, attendees may not be able to understand the content of the webinar. Also, the recording will need significant editing in order to be usable.
Ease of use/adoption: How easy is it for administrators to set up and run a webinar? How easy is it for panelists or co-presenters to participate? Is it easy for attendees to sign in and view the webinar, and can they interact with presenters (by sending in questions, etc.)?
Pricing is typically by both number of presenters and number of attendees. Software designed to serve fewer than 50 attendees, usually costs in the $25 to $50 range per month. Enterprise-level products that can support up to 1,000 attendees can cost upwards of $500 per month.
BlueJeans is a web conferencing and unified communications software with multi-vendor, multi-device interoperability with both mobile and browser integration for businesses of any size.
GoToWebinar powers millions of webinars each year. GoToWebinar promises reliable technology that’s super simple to use, whether you use webinars for marketing, training, or corporate communications. The vendor says they offer the features, integrations and analytics you need to engage your audien...
Adobe Connect is software used to create information and general presentations, online training materials, web conferencing, learning modules, and user desktop sharing. The product is entirely Adobe Flash based.
Blackboard Collaborate is an online collaborative learning platform with both screen sharing and application sharing, web conferencing, and integration with Blackboard Learn, the primary learning management offering.
ReadyTalk provides web, audio, and video conferencing for businesses of all sizes.
Zoom offers a Video Webinar option supporting unlimited audiences viewing live with presentation engagement tools like group chat, dual screen support, live broadcasting to YouTube or other platforms, polling, and other features supporting streaming webinars and virtual events.
WebEx Event Center is a tool for webinars and online presentations, provided by Cisco. It can be used for events for groups of 100 to 3,000 attendees, with multiple presenters. It also includes audio controls and attention monitoring tools. WebEx Event Center compliments other WebEx communication...
ClickMeeting brings the power of webinars to organizations of any size, from one-person firms to multinational enterprises. The vendor says their web-based solution is easy to use and covers the entire webinar process — from preparation to presentation, and from interaction to follow-up.Because t...
RingCentral Meetings is a web conferencing and webinar application supporting 100 active participants, screen sharing with integration with file sharing applications (e.g. Box, Dropbox, etc.), and integration with RingCentral Glip messaging.
Webinato is a webinar tool from omNovia Technologies, a provider of web conferencing software.
Present+ is a fully featured webinar tool that is designed to allow users to quickly create webinars. It includes registration, email communications, live and on demand events, and advanced branding capability. All on-demand recordings of live webinars can be recorded automatically and are fully ...
ClickWebinar, from GetReponse, allows users to run video conferences and webinars for up to 1000 participants. Features include audio & video, statistics for analyzing the success of webinars, and desktop screen sharing. They also offer mobile apps to schedule meetings, send invitations, and ...
From webcasts to virtual extensions of events, INXPO digital interactive broadcasting solutions help companies communicate with their customers, employees, partners, and prospects.
Producer+ is a fully featured, browser-based webinar tool. It is designed to allow users to quickly create webinars and online events and includes registration, email communications, live and on-demand events, and advanced branding capability. All on-demand recordings of live webinars can be reco...
French company Livestorm offers their webinar platform which integrates with many other enterprise applications via Zapier and features polling, session recording and sharing, and webinar data collection and tracking.
Genesis Digital in La Jolla offers WebinarJam, a webinar platform that supports live casting, event streaming, and webinar broadcasting with up to 6 co-presenters.
Ilinic is an online meeting and collaboration platform with additional capabilities for online event management and online training through virtual classrooms for medium to enterprises-sized companies. It was acquired by BroadSoft, which in turn was acquired by Cisco in 2017.
BrightTALK headquartered in San Francisco, California offers their eponymous platform for the delivery of content marketing via their expert communities and video presentation, for lead generation.
Onstream Webinars is a cloud-based webinar solution. It offers one-to-many online communications for use cases such as: lead generation, thought-leadership events, product announcements, PR and analyst relations, sales demonstrations, and training with remote team members.
BigMarker is a cloud-based webinar platform that provides webinar hosting for up to 1,000 attendees, with no downloads required, featuring HD audio and video conferencing, screen sharing, and recording. It is also the first platform that can integrate a Twitter chat into a webinar. BigMarker prov...
MegaMeeting.com is a 100% browser-based Video & Web Conferencing solution. Being browser based and working on all major operating systems – Windows, Mac & Linux, MegaMeeting.com provides all parties the ability to hold web meetings, without the need to download, install or configure video...
Webinars OnAir is an all-in-one webinar suite for Google+ Hangouts. It is designed to be simple, affordable, and easy to use.