Great Tool for Improving Marketing Efficiency
Overall Satisfaction with Hootsuite
Pros
- It allows me to easily manage the social media accounts of multiple clients from one portal. This is a huge time saver for me as a marketing agency executive.
- It allows me to add multiple team members to my social media teams and coordinate their activities from one dashboard.
- I appreciate the ability to set up custom streams and track very granular keywords, geo-targeted comments, etc. For my local business clients, this kind of targeted tracking is essential
Cons
- I would like to see Hootsuite create a better user interface for adding scheduled updates to the queue. The current system of uploading an spreadsheet is time consuming and awkward.
- We've definitely seen benefits in terms of increased employee efficiency, particularly after putting our employees through Hootsuite University.
- There have also been improvements in terms of engagement for our clients on their social media channels.
Comments
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