Hootsuite Reviews

I believe the app is very intuitive and valuable, but the desktop app is a little more clunky, especially when scheduling posts. It takes too many steps to create a post compared to the mobile app.

I believe the app is very intuitive and valuable, but the desktop app is a little more clunky, especially when scheduling posts. It takes too many steps to create a post compared to the mobile app.

The free reporting has not improved over time, surprisingly. Reporting options are somewhat limited in value.

The analytics are not as smooth and intuitive. It is certainly better than previous versions.

The reports need to have clearer titles and filter items.

The analytics screen tabs need to be smaller in size.

Hootsuite Analytics, Multiple Users (Teams), & Custom URL Shorteners are REALLY expensive.

There are no thumbnail & summary previews on Facebook in certain situations.

I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.

I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.

Video isn't always the easiest to post within the platform.

Sometimes Hootsuite has system wide issues and doesn't send posts, but an email always comes to let me know.

I wish Hootsuite would update their Facebook feed icon. Currently, it shows as a flag, which is very confusing when trying to manage multiple platforms. For example, twitter is the bird icon which makes it super easy to identify that it is Twitter... no guessing games.

To view all of my posts in the planner page, I would like to see the whole month, versus only showing weekly. It's a strong asset to see your scheduled posts on a calendar, but to see the entire month would be most beneficial.

When you are already viewing your streams for facebook, twitter, etc., I wish Hootsuite would automatically refresh new feed, rather than me having to click to refresh the stream.

Sometimes Instagram is really finicky - doesn’t always post, crops photos weird, etc.

Does not work with snap chat without other apps/integrations.

Difficult to work with youtube and Instagram in all the ways people communicate on those platforms.

Wish they would make it easier (less expensive) to run contests.

Would be nice to have better analytics for free.

Limited Metrics.

We need more advanced social monitoring in heavy compliant industry.

Integrated with tons of social platforms.

Sometimes the dashboard can "lag" behind

Does not always show posts in specific sections, like mentions

Layout can be an issue at times

Slow loading.

It's hard to find the upload area.

No need for so many templates.

Community management

Video publishing

Instagram publishing

Pricing - The pricing for Hootsuite is tricky if you are a business managing multiple accounts for clients. There is a large jump from the first plan to the next because you get more licenses. But if you are a small business, you don't need more licenses, just more social media account spots.

Photo editing. The editing capabilities are rather minimal. We typically had to edit our photos and make changes to them outside of the tool before using them.

No functionality to post multiple photos to a channel like Instagram or Facebook. You can only post a single photo at a time, which is not ideal for some types of posts.

The UX is pretty bad. It is a multi-column setup, which was great when Hootsuite first started because it was a Twitter-only platform. Now that there are so many more channels, this layout doesn't work well.

Tagging - there are times that I would like to tag individuals or places in a photo. This feature is not offered in the version I have, forcing me to visit the actual sites to complete these tasks.

While I can add links to a post, I cannot hyperlink words which would be helpful.

Very Twitter orientated, and gives the best views into Twitter streams.

No preview options for how posts will look.

Social networks get disconnected often, and I'm not sure why.

Pricing: a bit overpriced for what is offered. Limited team seats available.

Overall, the UX is clunky and not intuitive. Freezes a lot.

No easy way to repost successful content across channels without reuploading and rescheduling.

Hootsuite's tagging feature sometimes acts up. It usually works but sometimes you will try to tag someone and it won't return any results.

Retaining connection to social accounts has been quite unreliable for us, particularly our Facebook Business account. When this connection breaks, Hootsuite essentially becomes useless until the connection is repaired, which often requires an arduous manual removal and re-adding of permissions.

Comment management is in some stage of depreciation, and it's not clear to what degree we can expect that functionality to work going forward.

As a new user, streams are not well-explained by a tutorial and aren't particularly intuitive to figure out on one's own. They're a great tool once you know how they work, but it would be nice to have a little more exposition provided by Hootsuite right off the bat.

I cannot think of anything that comes to mind that would really improve functionality. I would love to see a redesign that was easier to "look at" but that is simply a design preference on my part.

Can't post multiple images on an Instagram post. That's a real pain!

Hootsuite's training tool can be overwhelming

Hootsuite is very much a user-generated experience and sometimes the lack of an account person can slow down the customer service process

Hootsuite's pricing model can escalate quickly depending on how many team members & accounts you're working across

I would like to see Hootsuite create a better user interface for adding scheduled updates to the queue. The current system of uploading an spreadsheet is time consuming and awkward.

It is very Twitter-oriented and does not offer as much robustness for other platforms such as LinkedIn.

I wish it could detect whether social interaction is a bot versus a real person.

Like them all, if you wish to schedule a post with multiple images, you have to schedule it directly on Facebook or on Tweetdeck for Twitter. That creates additional redundancies - unfortunately, I don't believe there is anything Hootsuite can do about that, as this is an issue with other competitor platforms.

I would love to see more robust reporting features - I often have to take the time to extract the data I am looking for to create the reports I want, which is inefficient.

Instagram data is limited.

Cannot post directly to Instagram through Hootsuite Pro.

There is no automation at all for following/unfollowing/responding to people.