You ain't cool unless you utilize Hubspot CRM for your sales team
October 07, 2015

You ain't cool unless you utilize Hubspot CRM for your sales team

Drew Franklin | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Software Version

Free

Overall Satisfaction with HubSpot CRM

HubSpot CRM is being used in our sales and marketing departments to engage with our B2B customers/prospects via email, social and web marketing. Another big plus to the HubSpot CRM software is the ability to integrate with Salesforce. Our company relies on these integrations to collaborate with our sales team. We are currently using the HubSpot software to share insights with our sales team and gain knowledge about our customers. Perfect product for sales and marketing!

  • Love the reporting features to share with management and sales team.
  • The insights gained about prospects and customers journey through our digital media is priceless.
  • Easy to use for our sales team is key! I have heard nothing but positive feedback about data input.
  • Maybe create a few more learning materials for remote employees.
  • I really like the tasks area but most of our guys do not like the workflow.
  • The contacts area is killer. Keep up the good work.
  • Detailed prospect/customer insights.
  • Better lead conversion.
  • Allowed the sales and marketing team to think outside the box for collaboration with campaigns.
The HubSpot CRM stacks up very well against other software products. One big option is the freemium model. For our company - another great option is the integration with Salesforce and HubSpot marketing automation software. We decided to use HubSpot CRM as a new experiment with our sales team. All of our sales team members were not excited until they noticed how easy the software was to use and report deal forecasting.
The main area of focus for selection of a CRM software is integration and data. Does the software suite integrate with XYZ software that is being used at your company? Does the CRM software help sales find more info about prospects and customers? Can the CRM software easily be scaled to meet growing demands for B2B markets? Finally, does the software offer intuitive teaching resources for further education?
We have noticed exceptional adoption rate with our sales teams in regards to the HubSpot CRM product. It helps with the cost factor which was a problem with our home grown CRM product. We also use Salesforce.com for a lot of other tracking and data input.

HubSpot CRM Feature Ratings

Customer data management / contact management
9
Workflow management
7
Territory management
7
Opportunity management
9
Integration with email client (e.g., Outlook or Gmail)
9
Contract management
7
Quote & order management
5
Interaction tracking
7
Channel / partner relationship management
8
Lead management
9
Email marketing
8
Task management
9
Billing and invoicing management
9
Reporting
9
Forecasting
9
Pipeline visualization
6
Customizable reports
6
Custom fields
7
Custom objects
7
Scripting environment
6
API for custom integration
6
Not Rated
Role-based user permissions
Not Rated
Single sign-on capability
Not Rated
Social data
7
Social engagement
7
Marketing automation
10
Compensation management
Not Rated
Mobile access
7