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A good tool for marketing automation
April 29, 2020

A good tool for marketing automation

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

It is used by the marketing department for marketing automation purposes. We handle a lot of things, including email marketing, customer journey tracking, and much more. It has great customer support and we are beginning to get the hang of it now that we have been using it for quite a while.
  • Good with marketing automation.
  • Provide great statistics about email campaigns.
  • Has great customer support.
  • Make the email designer a bit easier.
  • It could make designing workflows a little easier.
  • We have not really measured it.
The best scenario is marketing automation where you have to send emails to visitors, customers, and other people who engage with the website and the company itself. We have tried it out for many campaigns. It is a good fit for us.

HubSpot CRM Feature Ratings

8.6
Customer data management / contact management
9
Workflow management
9
Territory management
8
Contract management
Not Rated
Interaction tracking
9
Channel / partner relationship management
8
10.0
Case management
10
Call center management
10
Help desk management
10
9.0
Lead management
9
Email marketing
9
9.5
Task management
9
Reporting
10
9.0
Forecasting
9
Pipeline visualization
9
Customizable reports
9
9.0
Custom fields
10
Custom objects
10
Scripting environment
8
API for custom integration
8
9.5
Role-based user permissions
10
Single sign-on capability
9
7.5
Social data
7
Social engagement
8
8.5
Marketing automation
8
Compensation management
9
10.0
Mobile access
10