InsideView really does give you the inside view into your customers, prospects, and competitors
December 01, 2015
InsideView really does give you the inside view into your customers, prospects, and competitors
Score 10 out of 10
Vetted Review
Software Version
InsideView for Marketing
Overall Satisfaction with InsideView
I use InsideView myself to build watchlists to help keep up to date with our focus industries. As an organization however our top use for InsideView is for its lead enrichment capabilities. Our sales and service staff have access to a wealth of data about prospects by only inputting minimal information like name and company. This saves time and more importantly improves user adoption rates for our CRM database.
- Lead Enrichment
- Social Connections
- Competitive Insights
- Canadian data isn't as robust as what is available for the US. BUT this has improved drastically over the past year.
- If your target prospects or competitors are small or local business there will not be much information.
- Increased employee efficiency - less time spent on pre-sales research, less time spent on data entry
- Reduced Administration time - cleaner customer and prospect database
As a Microsoft Partner we use Microsoft Dynamics CRM in house and implement it for our clients. InsideView's Social Insights is included with no extra charge with a Professional CRM license and is invaluable to the database. The combination of CRM and InsideView allows for an incredibly powerful database.