Great Webpage Creator and Manager
Updated January 09, 2018

Great Webpage Creator and Manager

Ken Ugel | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with ion interactive

We use ion interactive for specific clients' webpages, landing pages, mobile pages, and emails. It is currently only used in the performance content department, which is responsible for creating content for our clients. We are able to put our designs and creations together and onto ion interactive, and have the client help add links, clickTags, TFNs, Promo IDs, etc. This allows for the project to be created, tested, and pushed live very quickly rather than many back-and-forth communications that would be present in basic workplaces.
  • Organizing campaigns, portfolios, and creatives.
  • Flexible editing within the creative studio.
  • Testing and pushing creatives live while giving thorough analytics and reports.
  • The layout and design of its main interface.
  • Easier to use frameworks; they always seem harder to edit and configure to function properly with Ion's creative studio capabilities.
  • Missing the ability to gather emails for a database.
  • Faster lead conversion.
  • More click-throughs.
  • Quicker project management and timelines.
The ability to edit the original creative and create many variations of those gives this a much higher capability than other sites and programs.
ion interactive is great for website creatives: editing, testing, and pushing live.

Ion, by Rock Content Feature Ratings

Ideation
2
Content collaboration
9
Content hub
7
Forms / Gated content
10
Embedded CTAs
9
Content distribution
6
Content automation
6
Audience profiling and targeting
5
Closed-loop tracking and reporting
7
Content performance analytics
7
Campaign optimization dashboard
4

Using ion interactive

10 - Website creation and management
6 - Designers and developers
  • Website creation
  • QA
  • A/B Testing
  • Duplicating content for variations
  • More mobile capabilities for clients

Evaluating ion interactive and Competitors

  • Price
  • Product Features
  • Product Usability
  • Existing Relationship with the Vendor
Money makes the world go round...
I would try to have a trial period for each product to see which product is best suited for our clients' needs.

ion interactive Support

The support team 9 times out of 10 have the perfect solution to my problem. The only other time that doesn't work is when the solution isn't capable for our client's needs, for example: changing a template to an updated ION template when we aren't allowed to switch from the client's framework. Other than that, the team is very responsive and helps us out whenever possible.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
One of our pages stopped functioning properly, and within a few minutes, their support team was able to find the problem and instruct us on how to fix it. So they have definitely been a major help when last minute emergencies have popped up from time to time. I usually feel more at ease when things like this happen because I know I'll be able to get help from them.

Using ion interactive

I believe that the entire system is fairly easily to pick up and learn quickly for most tech savvy people. There are a few things that may be harder to figure out if you are not familiar with how a fully functional website is set up, but for building basic web pages and simple microsites, this interface is very usable.
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Consistent
Quick to learn
Convenient
Feel confident using
None
  • Organization
  • Page Layout
  • Creative Layout
  • Framework organization