The Best Sales and Marketing Automation Software for Entrepreneurs!
October 13, 2021

The Best Sales and Marketing Automation Software for Entrepreneurs!

Renée Boudakian | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Keap Pro

Overall Satisfaction with Keap (formerly Infusionsoft)

Keap is the business backend of our entire organization, from marketing to sales, through to fulfillment, internal operations, and finance - it does it all! Keap allows our lean team to operate like a much bigger business through its robust sales and marketing automation capabilities.
  • Sales Automation.
  • Marketing Automation.
  • CRM (Customer Relationship Management).
  • Appointment Scheduling.
  • Business Phone Line.
  • Sales Pipeline.
  • Task Management.
  • I'd love to see added functionality to the Sales Pipeline for Keap Pro.
  • [I would also like the ability to] add pooled availability for appointment scheduling.
  • Capture leads, and convert them more efficiently.
  • Get paid faster, and make more money.
  • Stay organized.
  • Continuously nurture leads who are not ready to buy just yet.
Looking at a variety of other tools, Keap is the ultimate sales and marketing automation software. The other tools either pale by comparison in terms of their features (for a similar price point), or they come with a very hefty price tag that isn't economic for most entrepreneurial small businesses.

Do you think Keap delivers good value for the price?

Yes

Are you happy with Keap's feature set?

Yes

Did Keap live up to sales and marketing promises?

Yes

Did implementation of Keap go as expected?

Yes

Would you buy Keap again?

Yes

Keap is best suited for entrepreneurial small businesses that need robust and agile software to function as the tech backbone of your business. Large enterprise-level businesses, with hundreds of employees, may find other software options better suited for their needs.

Keap Feature Ratings

Landing pages
8
Mobile optimization
8
Email deliverability reporting
8
List management
8
Lead nurturing automation
10
Lead scoring and grading
9
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
9
Standard reports
9
Custom reports
8
API
10
Role-based workflow & approvals
8
Customizability
9