Great for Market research, and connecting with high quality leads
March 15, 2017

Great for Market research, and connecting with high quality leads

Gerry Dapergolas | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with LinkedIn Sales Navigator

We use it for our clients. It helps us identify prospects, get to know them and also send them/connect with them with relevant content. The research function of LinkedIn Sales Navigator is great, as it helps you do a thorough market research internationally. The added bonus of InMail is a great way to send high-quality prospects content.
  • Market research
  • Connect with prospects
  • Send content to high quality prospects
  • Research functionality could be a bit more user friendly
  • It would be helpful if you could export lists/saved leads
  • There should be a special "connection request" for Sales Navigator users
  • Has helped us nurture leads, and close deals
  • Saved us time and money by making market research accessible
  • Started initial conversations with high quality leads
There isn't a similar platform like LinkedIn Sales Navigator that I know of. LinkedIn Sales Navigator has a unique offering as it enables you to access LinkedIn's rich database, and also connect with your prospects. Finally, with a few integrations (SalesForce) sales teams can get a clearer picture of their data and leads
B2B prospecting, market research, start initial conversations with high-quality leads.

LinkedIn Sales Navigator is well suited for B2B marketers/sales teams as most professionals are on LinkedIn. Another example is connecting with people that have interacted with your brand, and you just need to start a conversation about how you can help them.

LinkedIn Sales Navigator Feature Ratings

Advanced search
8
Identification of new leads
8
List quality
7
List upload/download
2
Ideal customer targeting
5
Load time/data access
8
Contact information
8
Company information
8
Industry information
8
Lead qualification process
7
Smart lists and recommendations
6
Salesforce integration
Not Rated
Company/business profiles
6
Alerts and reminders
6
Data hygiene
6
Automatic data refresh
5
Tags
7
Filters and segmentation
7