LinkedIn Sales Navigator

LinkedIn Sales Navigator

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Top Rated
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Score 8.5 out of 100
Top Rated
LinkedIn Sales Navigator

Overview

Recent Reviews

Expensive, But Awesome!

9
April 28, 2022
I've been using LinkedIn Sales Navigator for the past 5 years now. It's a powerful database tool for customer relationship management, as …
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The Strategic Link for your Outreach

9
March 15, 2022
Leverage SalesNav for prospecting. I love the ability to send messages if you aren't connected to the contact directly and the filter …
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Best tool for a Sales Pro

10
January 10, 2022
I use this product daily to increase my lead count and find that is absolutely the best tool that I have to increase my list of leads. I …

One of the Best Lead Generating Tools

10
November 23, 2021
We use LinkedIn Sales Navigator to find leads and prospects for the different campaigns we do. [LinkedIn] Sales Navigator helps us filter …
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Sales Nav Review

10
July 23, 2021
Sales Nav is by far the most widely used prospecting tool within our Sales team. Having the integration with SFDC and being able to …
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Must have for Sales!

9
July 05, 2021
LinkedIn Sales Navigator is used across our Sales and CS teams (including SDRs and BDRs). It helps the team prospect customers and reach …
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Reviewer Sentiment

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Awards

TrustRadius Award Top Rated 2022
TrustRadius Award Top Rated 2021
TrustRadius Award Top Rated 2020
TrustRadius Award Top Rated 2019

Popular Features

View all 20 features

Company information (172)

8.6
86%

Advanced search (174)

8.5
85%

Identification of new leads (172)

8.3
83%

List quality (168)

7.9
79%

Reviewer Pros & Cons

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Pricing

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Professional

$79.99

Cloud
per month

Team

$134.99

Cloud
per license

Enterprise

Contact sales team

Cloud

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard

Prospecting

8.0
80%

Sales Intelligence Data Standards

7.9
79%

Data Augmentation & Lead Qualification

7.8
78%

Sales Intelligence Email Features

7.3
73%

Product Details

What is LinkedIn Sales Navigator?

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

LinkedIn Sales Navigator Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Frequently Asked Questions

What is LinkedIn Sales Navigator?

LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.

What is LinkedIn Sales Navigator's best feature?

Reviewers rate Company information highest, with a score of 8.6.

Who uses LinkedIn Sales Navigator?

The most common users of LinkedIn Sales Navigator are from Mid-sized Companies (51-1,000 employees) and the Computer Software industry.

Reviews and Ratings

 (1023)

Ratings

Reviews

(1-25 of 175)
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Score 9 out of 10
Vetted Review
Verified User
Review Source
I've been using LinkedIn Sales Navigator for the past 5 years now. It's a powerful database tool for customer relationship management, as well as hunting new prospective clients. In easier words, it puts order to chaotic TAM. The scope of use-cases ranges from researching to hunting, farming, sharing, searching as well as capturing important notes.
  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
  • Industry Filter: This is one of the things which definitely can and should be improved. Many companies exist on LinkedIn with an incorrect industry mapping. Moreover, I'd love a feature where industry grouping is possible. Online Retail is a primary Industry. And Fashion, Apparel, Utilities, Consumer Goods are sub0industries.
  • Sales Intelligence: ZoomInfo and G2 do this pretty well. Buying signals are provided in various forms and manners for the Sales team, which is something clearly missing in LinkedIn Sales Navigator, or added very recently and still in the nascent stages.
  • Employee Range Filter: Many a time, the results showcased using an employee range filter, differ from the results when checked on an individual basis in the company. This means if I put a filter of fewer than 50 employees companies, the results showcase a lot of companies having more than 50 employees as well.
Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).
Angelica Cleofe | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
It is extremely simple to search for and filter leads. I particularly like the ability to filter companies based on revenue, market, and technologies used (some software apps charge $500 or more for this). I haven't used the email feature yet, but it's convenient to have everything you need for lead generation in one place.
  • provides a great data list
  • easy to install
  • easy to search for leads and filter them
  • The database only includes people who have LinkedIn profiles.
It has aided us in connecting with companies and decision makers more quickly. The ability to search and research is extremely useful, and segmenting decision makers saves time when looking for a specific part of the organization, i.e. Finance, human resources, and so on.
Swetha Ravikumar | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
Linkedin Sales Navigator is very helpful for business development and sales generation. LinkedIn Sales Navigator is primarily used for prospecting and prospect analysis such as finding the relevant contact and decision-makers of the organisation. With the help of advanced filters, we can filter out the lead company (account) and lead contact. Used to send emails to the prospect. Sales Navigator helps to identify the company details like location, employees and industries, etc
  • Prospecting
  • Account buliding and finding decision makers of the organisation
  • B2B networking platform
  • Lead generation
  • Recommend lead contact related to the specific industry we are in
  • Advanced search for industry section needs improvement
  • It would be great if provided a activity dashboard
For sales generation and business development, LinkedIn Sales Navigator is a very useful tool. We can do prospecting and lead generation easily which saves a lot of time.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Leverage SalesNav for prospecting. I love the ability to send messages if you aren't connected to the contact directly and the filter criteria searching for specific job functions or even geography can allow us to be more targeted in our outreach. LinkedIn Sales Navigatorhas great ability to build out lead lists or even prospects for a specific account, and alert you on any activity that may beneficial to use in your messages.
  • searching by job function
  • sending messages to people you aren't directly connected to
  • list building- accounts/ prospects
  • news/ company updates
  • direct integration w/ CRM
  • ability to send video messages to prospects
  • better filter/ search criteria for job postings
it is great for prospecting- being able to filter out prospects and be more targeted in your outreach. Great insights into job growth, career postings, recent employee transitioning roles. I leverage linkedin for direct messaging, and it's great to be able to send messages even if it isn't a direct connection. LinkedIn allows a more personal touch, and helps with the omni channel approach in prospecting.

Score 6 out of 10
Vetted Review
Verified User
Review Source
To my knowledge I'm the only one in my department who uses [LinkedIn Sales Navigator]. I use it to find out information on clients who I will be meeting (where they went to school, where they've worked etc. to find common interests) and also as another way to network with and meet prospective clients.
  • Searching for prospects. The search functionality is pretty simple and it lets you search for people in a variety of different ways (name, company etc).
  • Messaging clients. While there is a limit to what you can write, it is plenty of space to get your point across.
  • Professionalism. LinkedIn is a well-respected brand, and there is a certain element of perceived professionalism right off the bat (photo, work history, education, and endorsements all appear on profiles).
  • Pricing. LinkedIn Sales Navigator is fairly cost-prohibitive for someone like me who wants to do outreach on their own.
  • Mass outreach. There may be mass outreach available, but because I can really only budget for 30 credits per month, messaging people individually is my only realistic option.
  • Takes time. It takes a fair amount of time and effort to reach out to a limited amount of people each month.
When targeting very specific companies or decision makers, [LinkedIn] Sales Navigator can work. Most people seem to check their LinkedIn messages and many get notifications on their phones when they get an InMail. There is a certain amount of inherit professionalism and trust with LinkedIn. If my company gave me an unlimited budget I would use it a lot more frequently. It's great to make an introduction or connection, build trust, and send the occasional important message or request.
Christopher Fazio | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I use this product daily to increase my lead count and find that is absolutely the best tool that I have to increase my list of leads. I currently have over 6500 connections and growing all of which I engage with on a continual basis
  • Networking
  • Ability to hone in on qualified leads
  • able to find decision makers
  • allow more leads for a salesman before reaching limit
  • increase inmail counts every month
The most used tool in my arsenal to build leads. I love this product and have been an advocate to my associates
Rod Thompson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use Sales Navigator to find new prospects for our business. In today's online world, it can be difficult to zero in on decision-making prospects. Sales Navigator is the best online resource for locating and contacting the individuals (and sometimes organizations) that are our target market.
  • Finds qualified prospects.
  • Suggests other prospects based on your searches (which is awesome!)
  • Offers a comprehensive list of people in any given organization.
  • Makes it easy to contact people in the network.
  • Gives in-depth information on potential prospects.
  • Make the prospect's email available.
  • Lower the cost to use.
  • Offer a more robust app.
We were looking to engage with the NHL for a custom product that is well suited to the league. Sales Navigator was instrumental in helping us find the right people who could make decisions. We developed a product for the QSR world and Sales Navigator gave us a ton of prospects to work with (many of whom have become clients).
Score 10 out of 10
Vetted Review
Verified User
Review Source
We use LinkedIn Sales Navigator to find leads and prospects for the different campaigns we do. [LinkedIn] Sales Navigator helps us filter our searches and get notifications for those leads on a weekly or monthly basis.
  • Lead search
  • Filtering searches to meet your needs
  • Save searches and get trigger notifications on your saved searches or leads
  • Intergrate with other contact finding software
  • More integration
  • Ability to have lead contact details
  • Support team interaction
As a person working in B2B SaaS sales, LinkedIn Sales Navigator has helped me and my team search for specific leads that we need, based on the filters that [LinkedIn] Sales Navigator has, that helps narrow down the search to find quality leads. There is a function of saving those searches so you can continue working on [them] throughout the month, and receive notifications on any trigger events on the leads and searches you have saved. Because we use [LinkedIn] Sales Navigator with another contact finding software, it makes it easier for us to have a solid pipeline.
Jordyn Leaver | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
LinkedIn Sales Navigator is currently being used by our sales team- account managers, SDR's and sales reps to help prospect and find new contacts.
  • Confirm and update contact information of prospects
  • find new prospect and email information
  • Increased use of Inmail and sync to salesforce as activities
  • Reporting
  • prospect list building
I think the platform is beneficial to sales reps prospecting into certain accounts and being able to reach out via linkedin- as most people are more likely to read an in mail vs. an email. I do think there are some improvements on what can sync back and forth between salesforce as well as list building and exporting contacts.
They are always responsive and solve any issue we have on the first try.
Score 1 out of 10
Vetted Review
Verified User
Review Source
I've implemented and trained two different organizations on using LinkedIn Sales Navigator to identify high-value prospect companies and decision-makers, to uncover insights about the prospects being targeted, and to integrate InMail into outreach sales cadences.
  • Verify titles and contact information
  • Uncover insights about individual prospects
  • Uncover opportunities for networked introduction
  • Pricing is outrageously high
  • Integration with sales automation/cadence tools is OK but has much room for improvement
LinkedIn Sales Navigator is powerful, but I don't recommend it to most organizations, because the truth is that most clients just don't use the features that differentiate it from regular LinkedIn Premium. And trust me, I have implemented Sales Navigator and trained sales teams at multiple companies on how to use it. I've seen big investments in time and money fail to deliver because the hardest thing to change is human behavior.

It doesn't matter whether it's enterprise sales, inside sales, or sales development. Salespeople love LinkedIn Sales Navigator for only a few reasons. These are the features they use:
  1. Great search capabilities that make it easy to discover and research the right prospects
  2. See who's viewed your profile
  3. Integration/syncing with CRM and sales automation tools
  4. Centralized billing and user admin
That's all great, but you don't have to buy LinkedIn Sales Navigator to get #1 or #2, and it's hard to justify the cost of this very expensive product just to get #3 and #4.

Here are the other features that really make LinkedIn Sales Navigator worthwhile, if you can get your team to use them:
  1. InMail: Send up to 150 in one month (because you can roll over unused InMails)
  2. Saved leads, accounts, lists, and alerts (stalking your targets)
  3. TeamLink and TeamLink Extend (leveraging contacts of others in your enterprise)
I have rolled out all of these features to teams at multiple companies. I have built them into sales methodology. I have conducted training sessions with managers and sales professionals. I have published monthly reports showing managers who's using the features, and who isn't. I have told teams that if they don't use it, we're going to take it away. I have tried everything imaginable. What always happens is a spike in usage for a few days, then back to normal.

And here's what normal looks like: For every 100 users, 80% never use it for anything but conduct a search. 10% save a company or a lead. 10% send an occasional InMail. 0% ever come close to using their allotted number of InMails -- even when InMails are part of programmed sales cadences.

For a long time, I thought it was me, but the LinkedIn professional services and training teams that I've worked with have told me that "your engagement looks great... you're doing all the right things..." In other words, just having our users use any of the features at all put us among the more engaged LinkedIn S/N clients.

This is a VERY expensive product. It costs more than twice as much as LinkedIn Premium Business, and most users don't take advantage of the extra features. This is why LinkedIn won't let enterprises license and be billed for LinkedIn Premium Business for their employees (you have to use a credit card). If they did, they wouldn't be able to sell Sales Navigator. It's just not worth it.
VIKAS TIWARI (L.I.O.N) | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
Sales Navigator is used in our Business Development department. It is very easy to use and one can customize the filters to narrow down the search. It has reduced the problems of lead clashing, wastage of time. We can even save our account search or lead search so that we can resume from where we had left last time.
  • Dedicated lead research.
  • Dedicated Account Research.
  • Provides news and latest information about the selected industry company and market trends.
  • One can save their research so that it is accessible anytime and is not lost.
  • It would be better if one can view the email address of prospects by default.
  • While searching the leads if the setting allows to send them connection request automatically, it would save a lot of time.
  • If the sales navigator had the option to export all the saved or filtered leads or accounts in an Excel sheet that would be really helpful.
Sales Navigator by far has been very helpful for research part be it territory research, latest market trends in industries, growth news about the company we are following; everything is available, one just have to know how to do the things and things are quite easy as well. We also get digest emails about the important information in case we missed to check on Navigator.
Kelly Wasden | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
LinkedIn Sales Navigator is currently being used across all of our Go To Market teams within the company and has been for the past few years. It has been widely successful at helping our SDR team to identify additional stakeholders as well as connections within our own company for introductions and making the appointments easier to set. Within our growth team, it has been successful in helping understand what additional whitespace is out there within an organization and then using the messaging feature to start warming up the potential new lines of business. It's helped shed a lot of light as to how large or deep the company is for us.
  • Allows us to map senior level leaders
  • Save leads
  • Set up alerts and notifications
  • Identify users that have moved on to a new company
  • Little to no training
  • So many filters and overwhelming at first
  • Hard to really understand the power it holds
LinkedIn Sales Navigator is definitely expensive, but for us, it is a critical component to our sales first driven organization. Depending on the size of your organization, the cost benefit here is closing just one more sales per rep or additional sales through a warm contact on LI that is mutual, etc. Any company that has a GTM team will greatly benefit from something like this. The main caveat being that the team is trained and knows HOW to use it. I have been at previous companies where people fought to have it only to never use it because they didn't know how to set up certain filters or use it properly.
July 23, 2021

Sales Nav Review

Score 10 out of 10
Vetted Review
Verified User
Review Source
Sales Nav is by far the most widely used prospecting tool within our Sales team. Having the integration with SFDC and being able to connect with and build prospecting lists just out of Salesforce is a game-changer.
  • Prospect and company updates
  • Prospecting lists
  • Amount of information at your fingertips
  • Profiles not always updated
  • Based only off of Linkedin data
Anytime I am prospecting into an account I am using Sales Nav. I can see who my end users are and reach out with specific general messaging to them, then see who the VP's and C-suite are and reach out to them with different more specific messaging.
Score 9 out of 10
Vetted Review
Verified User
Review Source
LinkedIn Sales Navigator is used across our Sales and CS teams (including SDRs and BDRs). It helps the team prospect customers and reach out to the right people in the company who would ultimately either be influencers or the decision makers. It provides them an easy way to target such audience.
  • Finding decision makers
  • Making easy connections
  • Good outreach and response
  • Syncing with Salesforce
  • Ability to integrate via API
  • Is definitely very pricey
It is definitely a must have for the Sales team as they seek out new business and making the right connections. It helps them categorize and store them as leads and using the InMail functionality makes it easier for communication and getting back responses.
You can filter by industry, vertical and market.
Yee Yek | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
All of our sales reps use it for social selling tactics. It's candidly it's own market: there aren't many large-enough competitors out there for LinkedIn, and if you want to be able to contact prospects (i.e. people not in your network) on LinkedIn in a meaningful way, then you'll almost always have to use sales navigator. Not that this is necessarily a problem, but just pointing out the obvious: it addresses a problem it makes.
  • InMail
  • LinkedIn Messages
  • Viewing Prospects Discretely
  • [I feel it is] expensive
  • Administration is awkward [in my experience]
As I mentioned, because LinkedIn is so monolithic, it really is solving its own problem so it's the best at what it does. To that end, I would recommend it if your team wanted to do social selling in a professional network. Really understand the sales enablement program you want to have before you purchase though, otherwise [I feel] you could be dumping a lot of money for nothing.
June 17, 2021

Great Outreach Tool

Score 7 out of 10
Vetted Review
Verified User
Review Source
The sales department utilizes [LinkedIn] Sales Navigator as an additional tool for outreach. It's becoming tougher to reach people by phone and email what with all the spam calls and emails that go out so this just adds another touch that can help to get our name out there to our prospects.

[LinkedIn] Sales Navigator is also great for working with larger companies and targeting several people at an organization rather than focusing on one individual. Especially at larger enterprise-level companies, there can be multiple decision makers or people involved in the buying process so having a means to reach out to them directly can be really beneficial.

I think it's a great tool in addition to phone and email. Don't rely on [LinkedIn] Sales Navigator alone for prospect outreach.
  • Alternate means for prospect outreach
  • Identify key decision makers and buying influencers
  • Keep track of the latest goings-on at prospective companies
  • More intuitive and easy-to-navigate system
  • Lack of gmail integration (there used to be an integration and it was great!)
  • Better way of tuning my settings to focus on the things I need specifically.
If you're working for a sales organization that focuses on tech-forward or enterprise companies, I think [LinkedIn] Sales Navigator is a fantastic tool. Reason I say that is because a lot of people in those fields are going to be on LinkedIn and are also active on the network which makes it a great tool for outreach. It's great to provide personalized outreach, like perhaps seeing a news article related to a prospect and following up with some marketing content from your company or just something in relation to the article/news.

It's a great tool to help warm up your outreach. Even if a person doesn't get in touch directly via LinkedIn, they may have seen your posts and messages so when you call or email, they are already familiar with who you are and may be more open to evaluating your company's product.
Matthew Bernstein | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
LinkedIn Sales Navigator has been deployed across the entire sales team at my company over the course of the last 3 months. In this time, salespersons have used the tool as a prospecting aide, helping to find the right contact and being able to suggest new contacts and/or companies to go after.
  • Suggests new companies similar to companies that you are already working with
  • Sends notification when there is news about a prospect
  • Shows how you are connected to a prospect if not directly connected
  • Salesforce integration
  • Suggestions on leads based on verticals of focus
  • Email daily digest of news related to prospects and potential new prospects to target
It is best suited when you are aware of the client that you are looking to target, yet are unaware of the correct person that you should be reaching out to. It is great in this scenario as it will not only provide the contact but how you are connected to said contact.
Score 8 out of 10
Vetted Review
Verified User
Review Source
Each rep has access to use LinkedIn Sales Navigator as a prospecting tool or just general networking. It’s a great way to put together lists of companies, individual prospects, or both. Setting alerts for companies when they have been in the news with relevant information for the purposes of prospecting is also a great feature.
  • Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
  • InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
  • News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate
  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
LinkedIn Sales Navigator is best suited for business development reps who are looking to quickly campaign accounts and prospects alike. If your job is outbound focused or you have a green territory, LinkedIn Sales Navigator is one of the best tools on the market. I think it can be less appropriate for inbound business development or sales reps, however, it is still very useful in that situation.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Both myself and the CEO are using it to grow the business by finding new leads but also by informing our current customers of recent press and new innovations. I personally use it to find leads internationally--it is a very convenient and reputable platform. I call it the Facebook of the business world because in addition to just finding leads, you can share important information on your feed.
  • Finding leads
  • Good reputation
  • Able to post articles and share successes with contacts in the business world
  • International database--not limited to the USA
  • Monthly pricing
  • Less spam
  • More personalized experience and assistance in writing messages for potential clients
It is very good for finding leads but they do not always respond and it may go into their spam folders. One negative issue is that you will receive spam messages as well.
Ritika Dhar | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
Sales Navigator is being used in our organization by our Sales and Marketing team for prospecting and research. It is one of a kind tool that helps you leverage the professional network on Linkedin for your sales engagement . We use it for researching into accounts, finding the right persona and engaging with them. It has helped in lead generation and has helped close more deals and engage with multiple stakeholders in any account.
  • It has advanced filters helping you to drill down to find the most relevant result
  • It shows any recent news which mentions your saved leads or saved accounts.
  • It shows enables you to search for specific keywords on a person's profile.
  • The dashboard shows how you're performing with respect to your team members.
  • You frequently get errors when you're performing an advanced search and have to refresh the page again and again.
  • It doesn't show if a lead has viewed your message.
It is well suited for any organization's sales team if you're looking to find your target audience and want to find the right people for your product.
This tool helps really well with lead generation, database generation , engagement with stakeholders etc.
Score 9 out of 10
Vetted Review
Verified User
Review Source
LinkedIn Sales Navigator is used primarily for the sales and sales support departments within our company. We use it to research people and organizations, keep track of what's happening with our contacts in the news, and to identify decision makers and potential champions for our products and services. It's an incredibly useful tool.
  • Segment people by seniority and decision making ability.
  • Keeps you up to date on relevant news and information about your contacts.
  • Segment organizations by size and industry.
  • I hate that the messaging functionality is entirely separate from your regular LinkedIn inbox.
  • Cannabis is not listed as an industry or category despite the sector's rapid growth.
  • Changes to the platform can be frustrating to adapt to.
Social selling is an absolute critical skill for anyone in business development today, particularly given the implications of the coronavirus pandemic on travel and conferences. LinkedIn Sales Navigator is hands down the best platform for business professionals to network and connect with one another. It's great to be able to find decision makers in organizations that otherwise have very little information available about team members on their website.
Score 8 out of 10
Vetted Review
Verified User
Review Source
I used LinkedIn Sales Navigator as both a sales/marketing tool and a basic research tool. In my position, I create content as well as market. Sales navigator is invaluable as tool to track movement and trends across position titles.
  • Find particular titles within Industries - VP of Infrastructure in mid sized manufacturing.
  • Locate unusual skills - Security certified Splunk administrators.
  • Find people who are unavailable to a regular subscription.
  • Locate contacts within a business group.
  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.
If you are looking to identify people in industries that use LinkedIn regularly, LinkedIn Sales Navigator is an outstanding tool. On the other hand there are industries where people simply are not interested in posting on LinkedIn. There are particular industries and titles that don't prefer LinkedIn. Many engineering professionals avoid putting their names up or having many connections.
Score 8 out of 10
Vetted Review
Verified User
Review Source
I think anyone who uses LinkedIn to look at employees or hierarchy at a company needs a LinkedIn Sales Navigator license. Our SDR and sales team use it here and I can't imagine going from using it and then not being able to. For SDR teams I think it's self exclamatory why one would need it. For sales, it depends. At this current company I'm at, sometimes I'm told I need to wait on "my manager" or this or that person's boss. Sometimes those people don't tell me who those people are. By being able to find that person through LinkedIn searching and other cool features helped me prospect better and go through a sale more effectively.
  • I love being able to look for a specific role when searching LinkedIn- it helps me know who is who's manager. It also helps when scheduling next level calls. Asking my prospect to invite John Smith is a lot better than asking them to invite their manager.
  • I really like the feature that allows you to see when someone has moved companies. This is super helpful in my current role where there is a lot of churn in this industry and happy clients move to another company and pitch our services. It's also helpful being told when one of my prospects happens to leave a company which could impact if the sale will happen or not.
  • I really love the ability to create a microsite and share [with] a prospect. They can view materials and I will know which material they have viewed and which they didn't. This is really helpful when needing to know if a sale will happen or not.
  • It's a lot to set up initially. I've used LI Navigator at a few jobs and the first two I didn't set up properly in the beginning. I tried doing too much too fast and I ended up just stopping. Moving forward I'd recommend starting slowly and just with a few prospects. Once the value is there you'll be more motivated to add more.
If you deal with large company sales or prospecting I'd say LI Sales Navigator is needed. I worked at a company where I dealt with the owner all the time and it was pretty cut and dry. LI Sales Navigator didn't really help much there. There was no guessing who was who. I'd say 80% of salespeople will need it, for that 20% I'd say ask yourself if most of your prospects are on LinkedIn and if so, do you work with companies with a big hierarchy that impacts the sale but might not always be on your calls. If the answer is yes then LI Sales Navigator is needed.
Score 9 out of 10
Vetted Review
Verified User
Review Source
We are using LinkedIn Sales Navigator in our sales and account management teams. We are using this as another connection point we have with our customers. This tool is great as it integrates with our customer relationship management platform so we will know if people have left the company or not.
  • Easy to setup and configure.
  • Syncs data from LinkedIn to our CRM.
  • Great tool to reach out for potential prospects.
  • Wish their was a org chart feature built-in.
  • Wish you could map fields from LinkedIn to CRM.
  • More data on how to contact a person at an org, mobile phone.
LinkedIn Sales Navigator is great if you are working to build connections with prospects or current clients. This is a great tool to help build your relationship or find warm introductions at your company with a prospect or if someone leaves the company. LinkedIn Sales Navigator is not well suited if you are trying to do cold calling and trying to get contact information like other emails and phone numbers to call.
Score 9 out of 10
Vetted Review
Verified User
Review Source
Sales Navigator is the Heart for any Sales and Market Research people, this is the most important sources for lead generation and more comfortable and precise way to identify decision makers. The most feasible way is we can filter it out as per our wish and also we can eliminate particular contact or company as well we can eliminate already searched contacts.
  • Identifying decision makers.
  • Credibility as that are filled by owners.
  • Number of data base.
  • There are limitations to view only 40 pages of companies list in a particular research.
  • They can allow some extensions.
  • Controlling the expired information provided on LinkedIn.
Especially for B2B and for startups, LinkedIn is the most easy accessible and also more effective, for example the other intent products gives more detail information but it can be outdated data. But in LinkedIn it has less chance to get outdated as it is maintained by the owners of that page.