LinkedIn Sales Navigator is Part 1 of a 2-piece prospecting puzzle - it's a necessity
May 11, 2021

LinkedIn Sales Navigator is Part 1 of a 2-piece prospecting puzzle - it's a necessity

Adam Gould | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with LinkedIn Sales Navigator

Sales Navigator is used across our entire sales department from sales development representatives, to account executives, and sales leadership. Strategic Partnerships also has access to LinkedIn Sales Navigator. It's used to not only prospect potential ideal customer profile account prospects, but to find the correct leads based on their title, seniority, and location. We use it for those purposes in supplement to another lead contact information scraping tool.
  • Account Prospecting.
  • Lead Prospecting.
  • Faster prospecting process.
  • More leads & accounts.
  • Lead/Account data accuracy.
  • Ability to bolster CRM.
LinkedIn Sales Navigator has the competitive edge of having many peoples' LinkedIn profiles already set up for 10 years and the ability to collect their business contact data. As mentioned, LinkedIn Sales Navigator is best used in supplement with a tool that has accurate contact data for your sales team to export into their other CRMs directly. Although LinkedIn Sales Navigator has a built-in CRM, it doesn't have all the functionality beyond prospecting that I'd hoped for.

Do you think LinkedIn Sales Navigator delivers good value for the price?

Yes

Are you happy with LinkedIn Sales Navigator's feature set?

Yes

Did LinkedIn Sales Navigator live up to sales and marketing promises?

Yes

Did implementation of LinkedIn Sales Navigator go as expected?

Yes

Would you buy LinkedIn Sales Navigator again?

Yes

Good for finding accounts and leads however the lead contact data isn't found through Sales Navigator, which is typically needed in the sales process for prospecting, so other tools such as ZoomInfo are needed in supplement with it.

LinkedIn Sales Navigator Feature Ratings

Advanced search
10
Identification of new leads
10
List quality
8
List upload/download
10
Ideal customer targeting
10
Load time/data access
6
Contact information
4
Company information
10
Industry information
10
Lead qualification process
8
Smart lists and recommendations
10
Salesforce integration
10
Company/business profiles
10
Alerts and reminders
7
Data hygiene
8
Automatic data refresh
4
Tags
9
Filters and segmentation
8
Sales email templates
5
Append emails to records
5