Magento from an agency's perspective
May 12, 2017

Magento from an agency's perspective

Bryan Bielefeldt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Magento Enterprise

Overall Satisfaction with Magento

We use (build manage and maintain) Magento websites for a range of industries and uses from B2C to B2B use cases, with clients ranging from small to enterprise level.
  • With Enterprise the page caching and speed is much better.
  • Plentiful e-commerce functionality of of the box. Being and e-comm platform it really covers all the standard use cases well.
  • The use of content blocks and includes in the content areas makes it easy to create global assets and modules.
  • The ability to create a page builder UI for marketing pages is non existent and for non technical users it is impossible.
  • The need for blogging/news and events is common and any/all modules for this type of content really cant compete with other platforms and usually require the installation of another platform to manage this content.
  • Generally it impacts each of our customers differently but if the technical strategy is well informed it is always a good ROI.
Magento is a more enterprise level solution. It is viable for smaller businesses, however requires a higher upfront investment while others have lower upfront but more maintenance.
For custom theme development depending on the level of commerce the client does it doesn't always make since to suggest Magento due the the time needed for development. If the commerce volume is low we actually suggest a different platform with lower overhead for custom theme development. For clients that have a larger catalog and or more complex business rules we always suggest Magento.

Adobe Commerce (Magento Commerce) Feature Ratings

Product catalog & listings
10
Product management
10
Bulk product upload
10
Branding
8
Mobile storefront
7
Product variations
8
Website integration
7
Visual customization
1
CMS
1
Abandoned cart recovery
2
Checkout user experience
5
eCommerce security
7
Promotions & discounts
9
Personalized recommendations
7
SEO
5
Multi-site management
5
Order processing
6
Inventory management
7
Shipping
7
Custom functionality
10