Mail Chimp is Bananas (That is it is quite a 'peel' ing ... get it?) it's good trust!
Overall Satisfaction with MailChimp
We used mailchimp to market to existing users, newsletter readers and interested groups. Designing and executing campaigns for our site http://www.relayo.com/ com was fast and easy taking less than 10 mins. Having in house stats, opt in out and management, and performance KPIs made things smooth. There are a lot of other platforms out there but users recognize mail chimp and that echoes trust so that is a plus. The dashboard is simple and minimalistic with a lot of powerful information which makes for a great balance.
Pros
- Stats
- Dashboard for campaign management
- Templates
- List management
- Opt in interest management
- Subscriber stats
- Social and link integration
Cons
- They are too sensitive to opt outs and can easily lock users out having to double opt in which is a pain.
- Positively impacted our blogger engagement and onboard success.
MailChimp has better campaign management tools like an easy to read KPI center for managing subscriptions, templates, and attrition/churn for users. The team behind MailChimp offers great support and the resources section makes you a smarter marketer. The pricing is fair and very minimal for even large campaigns making it very competitive.
10,000 to 25,000


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