Old search guy's thoughts
Updated December 04, 2014
Old search guy's thoughts
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Marin Software
I liked Marin Software at MediaCom as it really help me update and maintain my client accounts and campaigns. As a search specialist, I was charged with bulk uploading and making optimizations with Marin. this really helped me to cut down the time of using multiple interfaces. It is currently being used across the department when the client approves the request.
- Bulk upload
- Campaign optimizations
- Insights
- Unclear mandatory columns in bulk uplaod feature
- This truly showed key insights and way to optimize all in one dashboard
- when the platform breaks, they provide quick feedback on customer service
Marin is a key player in the market for paid search, display and social. Its key competitors are Kenshoo and DoubleClick. I think that each provides specific value to their clients, but Marin offers a holistic value.