Searching for utopia
January 24, 2018
Searching for utopia
Score 7 out of 10
Vetted Review
Verified User
Modules Used
- Nextopia
Overall Satisfaction with Searchspring
We use Nextopia to facilitate onsite search. This enables our customers to find the products they are after.
- Reporting
- Supporting the integration with our product feed
- Being able to quickly make changes through the back office
- Developing 'cocktails' of different ranking criteria. At the moment we can only serve results based on either 'relevancy' or 'sales performance'. It would be great to not only have the ability to blend these two options (by search term), but also add additional facets into the mix, such as stock quantity, margin, sponsorship factor etc...
- Provide financing reporting on results - so we know how much revenue/conversion has been driven from specific search terms. For example, "Baby Milk" drove 50 searches, 6 direct conversions (customers that searched went on to buy an item(s) that were recommended), 16 indirect conversions (customers that searched went on to buy other item(s) not severed).
- We lost CVR when we first moved to Nextopia, however we have steadily recovered this over time
- SLI system
We used a bespoke inhouse system before