OpenX Revolutionized Local Newspaper Website
Overall Satisfaction
Used OpenX to manage all online advertising for a local newspaper. This was being used to manage 100% of the online advertising for the organization.
Pros
- Managing ads through ad networks like Google was very easy. It was very easy to manage the ad network ads alongside of our own ads.
Cons
- No answer
- OpenX made it easy to manage online advertising. At the time I used the product I was the lead developer in charge of implementing the solution but quickly was put into the role of managing the traffic and training other users. It was really easy for a technical user to become a traffic manager. Getting other users trained and up to speed was very efficient.
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