An great simple solution with room to grow
July 20, 2021

An great simple solution with room to grow

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Episerver Content Cloud

Overall Satisfaction with Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud [(formerly Episerver Content Cloud)] is currently utilized as a CMS primarily by our Marketing and IT departments in our organization. It handles the managing of users, customer accounts and integration jobs.
  • Managing Users
  • Managing Customers
  • Order Management
  • Job Integration - it's very easy to find and edit jobs if the pre-requisited skills are available.
  • Product Line vs Brand vs Manufacturer delineation, the website is built mainly to support brands and doesn't really differentiate when it comes to features (such as brand supplier pages) which is challenging especially when it comes to brand vs manufacturer. You might want to have both a manufacturer page and a brand page for a product which isn't really supported.
  • With a very large database (over 1.5 million products), there can be some unique bugs, such as slowness or freezing when searching for products. There are workarounds such as by using the filter button instead.
  • Could really use a "Product List" feature, so that products can be added to a list and then a customer landing page can be built for that list and email campaigns targeting that list can be used.
  • Role permissions and approvals are extremely intuitive and easy to implement and saves hours of time.
  • The api integration settings page is extremely easy to use and generally saves an hour of time every time it needs to be used.
  • Creating new customers is quick and easy and not only saves time but also adds to potential sales dollars by getting customers up and running quicker.
As a CMS, Optimizely [Content Cloud (formerly Episerver Content Cloud)] is extremely easy to use and stands with other easy to uses CMS in both their simplicity and ability to support more complex functions. Where Optimizely [Content Cloud] stands out is in it's feature list which frequently saves time, money and headaches by simplifying what would typically be a multi-step process in a single or two step process.
It took about 3 months to get up and running with Optimizely [Content Cloud (formerly Episerver Content Cloud)] and then about a year to get fully going. This implementation was in combination with implementing a new PIM with a huge product base that made any kind of process change extremely complex. We worked with an web integration company to help simplify this process.
Previous we utilized a company called Aldrich Web Solutions which was fantastic, however the Episerver platform was able to more effectively support the number of products we had which was enormous compared to an average user. Being able to go in and build, analyze and edit integration jobs has been a huge boon when it comes to troubleshooting problems and implementing new features.

Do you think Optimizely Content Management System delivers good value for the price?

Yes

Are you happy with Optimizely Content Management System's feature set?

Yes

Did Optimizely Content Management System live up to sales and marketing promises?

Yes

Did implementation of Optimizely Content Management System go as expected?

Yes

Would you buy Optimizely Content Management System again?

Yes

Optimizely [Content Cloud (formerly Episerver Content Cloud)] is versatile enough that it can be used in most situations but users that benefit from a development team that can setup complex integration jobs to their PIM/ERP will benefit the most. Some advanced knowledge of SQL will go a long way in allowing front line users and admins to trouble for their development teams along with coming up with additional job requests and/or features.

Optimizely Content Management System Feature Ratings

WYSIWYG editor
10
Code quality / cleanliness
10
Admin section
10
Page templates
10
Library of website themes
10
Mobile optimization / responsive design
10
Publishing workflow
10
Form generator
10
Content taxonomy
10
SEO support
10
Bulk management
10
Availability / breadth of extensions
5
Community / comment management
Not Rated
API
10
Internationalization / multi-language
10
Role-based user permissions
10