A good tool for the price, but too simple and specific for me.
May 20, 2021

A good tool for the price, but too simple and specific for me.

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with PersistIQ

We're using PersistIQ inside the Sales & MKT Organization to do our outreach campaigns to leads. PersistIQ is used together with other tools (LinkedIn Premium, Skrapp, and others) as the email personalization and sending automation tool for prospecting to generate awareness and lead generation. The value we expect to extract is to manage the email workflow in a smoother way without losing personalization.
  • Email workflow automation
  • Email results reports
  • Basic data personalization
  • Managing the whole flow
  • Usability
  • Email validation
  • Reduced some working hours (good)
  • Generated some leads (good)
  • Lot's of emails went to spam (bad)
We decided on PersistIQ because it was cheaper than the incumbents and as we were starting we wanted to see if this would be helpful or relevant to us. We later discovered Apollo.io and we might switch to them as they are also cheap and look better, but we might also get back to manual emailing and Linkedin connecting.

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As I mentioned before, the tool covers the process of creating, personalizing, and sending email cadences to prospects. This can be a good tool for companies that sell to mid and small-sized companies and that have a really large volume of leads to prospect with a low to medium level of personalization. It won't work that well for enterprise sales companies, who need more personalization, work with less leads, and might need to use more channels other than emails.

PersistIQ Feature Ratings

List upload/download
Alerts and reminders
Sales email templates
Append emails to records