Great for newsletters and other email content
Updated May 19, 2025

Great for newsletters and other email content

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Robly

We use Robly primarily to produce weekly e-newsletters, and another similar content. One newsletters is sent consistently every Tuesday, while others are tailored to more specific events, initiatives, and announcements as needed. The service allows us to reach segments of our community at a low cost of return, and minimal time.

Pros

  • Managing contact lists
  • Separate interest lists
  • Newsletter design

Cons

  • Unable to resubscribe a contact
  • We are able to reach segments of our constituencies quickly, and easily
  • Allows us to segment by interest
It's overall very user friendly, though the interfaces have become a bit dated.
Robly is better suited for a general constituency, versus a more targeted donor system like Blackbaud. It allows us to send weekly, and other general newsletter contact and updates to individuals who might not qualify as donor prospects. Alternatively, it keeps our donor prospects from receiving too many communications, or communications that are not applicable to their interests.

Do you think Robly delivers good value for the price?

Not sure

Are you happy with Robly's feature set?

Yes

Did Robly live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Robly go as expected?

I wasn't involved with the implementation phase

Would you buy Robly again?

Yes

Robly is well suited for newsletters and other quick announcements to a community of people. It is not well suited as a donor database, or otherwise tracking support.

Robly Feature Ratings

Email & Online Marketing
6.6
WYSIWYG email editor
7
Dynamic content
7
A/B testing
5
Mobile optimization
6
Email deliverability reporting
8
List management
7
Triggered drip sequences
6
Reporting & Analytics
8.0
Standard reports
8
Pre-Send Testing ()
Not Rated

Using Robly

10 - Development, communications, and engagement staff, plus individuals heading up specific segments of our organization.
There is no one person in our organization that supports Robly. A staff member focused on communications uses it the most, but it's interface allows multiple touch points. This is a benefit to us, as a small non-profit with limited staffing resources.
  • Weekly Newsletter
  • Programmatic engagement
  • Targeted updates
  • Creating dozens of constituent lists to reach specific people with specific interests
  • We could likely find more ways to increase the number of contacts in the system
It is meeting our needs, and we see no need to move on to a different service.

Evaluating Robly and Competitors

Not Sure
  • Ease of Use
As a smaller non-profit with limited staff resources and capacity, easy of use and limited training needed were prime factors.
I was not involved in the evaluation and selection process.

Using Robly

ProsCons
Like to use
Relatively simple
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Adding contacts is very simple
  • Nothing is particularly difficult or cumbersome

Comments

More Reviews of Robly

  1. Home
  2. Email Marketing Software
  3. Robly Reviews
  4. User Review of Robly