A powerful tool for analytics and reporting content used in the sales process

Seismic is the primary seller enablement tool at our company. It's currently integrated with our Salesforce and email and is utilized by all sellers and development reps. It is currently allowing us to easily have our reps access and utilize content to send off to prospects and customers. I think the primary benefit for us is that it provides immediate visibility into if and when people are seeing what was sent. This is valuable to reps on a 1-1 basis and it also valuable for us to see what reps are being productive and what content are people actually interested in viewing.