The most competitive email marketing platform out there, although it's rough around the edges.
September 09, 2015

The most competitive email marketing platform out there, although it's rough around the edges.

David Cohen-Tanugi | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Micro Plan

Overall Satisfaction with SendinBlue

My company uses SendinBlue as an email marketing platform to send a regular newsletter to our 13,000 person mailing list. We have have prepared several campaigns using SendinBlue, but we have only sent and analyzed one campaign so far.
  • Very competitive pricing
  • Flexible plans
  • Good contact management
  • Strong analytics
  • The interface is still very rough around the edges
  • The English grammar on the website is not always correct
  • Significant savings on email marketing budget compared to MailChimp
SendinBlue is a less polished, simpler competitor of MailChimp that mostly distinguishes itself by its highly competitive pricing. It still lacks important features like A/B testing and automated marketing, but may be a good solution for budget-minded organizations.
SendinBlue is most appropriate for organizations that have large mailing lists (which would require a very expensive monthly subscription with a mainstream competitor like MailChimp or ConstantContact) and limited funds available for email marketing. Its main advantage at the moment is its highly competitive pricing.
SendinBlue definitely still feels like a rough product, and the fact that it is produced by a small (French) team is visible in the UI and the English grammar of the website. For bigger companies with a larger budget, SendinBlue might not be the best bet.

Brevo Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Mobile optimization
Email deliverability reporting
List management
Standard reports
Not Rated
Custom reports
Not Rated