Functionality and Simplicity
June 25, 2022

Functionality and Simplicity

Henry Abraham | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Sendinblue

We have a weekly Christian newsletter that we are running. Setting up the account was a breeze with a shallow learning curve. We do plan to use it for our eCommerce websites in the future and probably upgrade to the next plan. One of the main reasons we choose Sendinblue is due to its deliverability which is very much important to our product purpose.
  • Shallow learning curve
  • Great deliverability
  • GDPR driven
  • Great UI
  • Pricing model could be based on contacts but not a deal breaker
  • Probably a drag down options for personalization options
  • Since the learning curve was shallow we didn't have to spend some crazy amount for agencies as we are also a non-profit. May not apply to business but it matters to us.
  • Sendinblue has all the advanced functions that might be needed but with simplicity.
Mailchimp and ConvertKit are good for their own reasons but we liked Sendinblue for its functionality and the way it is executed through its UI and the whole process of getting it done. We use mostly marketing emails with a few transactional emails. Transactional email is something that we are yet to fully try other than the double opt in options. But I can see that the options available are good and easy to follow.

Do you think Brevo delivers good value for the price?

Yes

Are you happy with Brevo's feature set?

Yes

Did Brevo live up to sales and marketing promises?

Yes

Did implementation of Brevo go as expected?

Yes

Would you buy Brevo again?

Yes

I am not aware of any scenarios where it is appropriate. The only thing that I see is that if your product model is based on contacts then maybe contact-based pricing might suit well over there. But not for everyone, only a few products or services will require unlimited email for a set amount of contacts.

Brevo Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
10
Mobile optimization
8
Email deliverability reporting
10
List management
8
Triggered drip sequences
9
Standard reports
8
Link Tracking
Not Rated