Sharpspring — The Cost-Effective Marketing Automation Powerhouse
July 29, 2019

Sharpspring — The Cost-Effective Marketing Automation Powerhouse

Troy Klongerbo | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

We use it for our marketing and automation and we only are currently using it inside Marketing. There are sales capabilities, but none of our clients are using any of those. For us, the most valuable use of the tool is a cost-effective way for us to manage CRMs and engage in marketing automation.
  • Email automations: Whether it's sending periodical newsletters and updates, or running automations based on user behavior, Sharpspring is a tool with a lot of capabilities.
  • High-functioning software at an affordable price.
  • Lead Scoring: SharpSpring does a fantastic job in providing us insights into ways to score, rank, and follow-up with leads.
  • More specific examples of Action Groups and Workflows and quick trigger ways to set them up.
  • They are constantly looking at adding new tools and our team sometimes has a hard time keeping up (a good thing!)
  • SharpSpring is priced in a way that allows us as the agency to do creative things for our clients. That's a positive thing.
  • We have not used the sales feature, so we do not have our ROI locked and loaded for every client, but we are hoping to get there.
  • Not only is having a competency with a powerful software like this a validator for our agency, but it helps us to retain clients for a long-period of time.
SharpSpring offered 95% (if not ALL) of the capabilities of the major providers, at a fraction of the cost to the agency. These savings are passed onto the client and allows us to take on an array of clients who can benefit from powerful marketing software.
SharpSpring is well-suited for medium to small businesses with a desire to automate their marketing and do effective digital marketing. SharpSpring is for the company who wants to use the internet to not only acquire leads, but also nurture them, store them, and allow you to grow sales through them.

It is not the appropriate tool for the company looking to make a quick buck with marketing.

Constant Contact Lead Gen & CRM Feature Ratings

WYSIWYG email editor
4
Dynamic content
6
Ability to test dynamic content
5
Landing pages
7
A/B testing
3
Mobile optimization
4
Email deliverability reporting
7
List management
8
Triggered drip sequences
6
Lead nurturing automation
7
Lead scoring and grading
8
Data quality management
6
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
6
Standard reports
7
Custom reports
8
API
Not Rated
Role-based workflow & approvals
6
Customizability
6
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated