Shopify - A great web store solution if you sell products, or want to sell on Amazon
February 09, 2017

Shopify - A great web store solution if you sell products, or want to sell on Amazon

Peter Stranathan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Basic

Overall Satisfaction with Shopify

We use Shopify as a primary webpage. It is our way to display our unique products in a way that can facilitate the sale. We have several Shopify sites running currently. Some are directed towards a certain brand, others are direct to public. We have found that e-commerce is a great medium for us to be able to display our items to our customers in a way that gives them visual, text, and price data all in the same spot so they can research and then later make a purchase decision.

Pros

  • Shopify automates the customer experience incredibly well. Once the order is placed there is very consistent automated data sent to the customer that lets them know what is going on with their order.
  • Shopify has a very good database of add on applications that can be installed to customize your store to work how you desire.
  • They have a great resource center, and due to the large amount of users you can usually find someone who has your same question so you can see how they solved the issue quickly and easily.

Cons

  • As a platform that is attempting to be everything to everyone, they have some things they can not offer. The ability to see what is in the customers cart is one of the simplest examples I can think of that was a big handicap to us as we switched over to shopify.
  • They do monetize the sale in a variety of different ways. Credit card processing is one item I view as a con. They hold the processing through them as the way they want you to process. They penalize you for using an outside source by charging an additional fee if that is the way you choose to process cards.
  • Accounting is another odd handicap. Currently they don't offer a way to export data to QuickBooks. You can purchase a service for a substantial monthly fee to make the export possible.
  • By doing a great abandoned cart follow up I feel we have gained business overall by implementing Shopify as our web store.
  • Some of the built in handicaps that they implement for a "good for all users" experience have increased the amount of labor we have to put into management of our webstore. Accounting being the biggest, this takes several additional hours per week vs. our previous webstore solutions.
Shopify is the top of the list compared to the others I have used on the basis of simple usability and ability to work for almost anyone.
I will say that each of the others have individual features which beat Shopify. As I mentioned you can purchase applications to get these features back within Shopify, but that additional cost is aggravating as it can as much as double the monthly expense to the owner.

Some of the scenarios where I would highly recommend Shopify would be:
- If you have no website currently and you sell a product not a service
- If you don't have a lot of personal website experience and plan to edit the listings yourself
- If you intend to sell on Amazon and off Amazon
- If you need a POS system and a web sales system to work with the same inventory
- If you want to build a webstore yourself

Shopify Feature Ratings

Product catalog & listings
9
Product management
9
Bulk product upload
10
Branding
10
Mobile storefront
10
Product variations
10
Website integration
10
Visual customization
10
CMS
9
Abandoned cart recovery
10
Checkout user experience
10
eCommerce security
10
Promotions & discounts
10
Personalized recommendations
10
SEO
10
Multi-site management
Not Rated
Order processing
10
Inventory management
Not Rated
Shipping
Not Rated
Custom functionality
6

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