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Acumatica LOVES the sound of our Customer's Voice - and SlapFive shares that same customer-centric ETHOS
July 28, 2022

Acumatica LOVES the sound of our Customer's Voice - and SlapFive shares that same customer-centric ETHOS

Kim Plank | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SlapFive Customer Marketing Software

SlapFive Customer Marketing Software is the Customer Voice Platform used at Acumatica to infuse customer voice into every go-to-market initiative across our business. It is a key asset in our strategy to be a customer-centric organization that LOVES the sound of our customer's voices! The reference reels are used as industry product proof points, for competitive intelligence, for campaign initiatives, customer references, webinar resources and post-webinar demand gen and follow-ups, blog, social media, product marketing construct, and asset build-out. The LIST goes on and on - we never tire of finding new and more granular and surgical ways to apply the voice of REAL users of Acumatica to what we do as the fastest-growing SaaS ERP on the market.
  • Agility in ease of acquiring new and relevant reference reels that attach to the go-to-market initiatives of the business and Acumatica Leadership team care the most about.
  • Open platform options to connect into. We have Smartsheet forms connected and HootSuite webhooks implemented for ease of sharing on social media.
  • Asset and Content management tool - we have a WEALTH of content on the platform and continually add more!
  • On-site event customer voice capture options via the Minute Booth.
  • Speed of the platform for users. This could be because we have a LOT of content, but it can at times be a pain point that we work to address together with the SlapFive team.
  • Ease of search function could get better. I have trouble doing searches and sometimes get time-out issues.
  • Having a "user portal" so we know when there might be bugs being worked on or a service issue that is being worked on without having to email someone each time. More for self-service and tracking.
  • Open API for Zapier integration (SmartSheet, HootSuite, SalesHub, etc.)
  • Reference Reel Campaign build out features
  • Member profile features to help manage the Acumatica Amplifiers Customer Voice & Advocacy Platform
  • Customizable Domain mapping to be sure Acumatica and our business is the focus and not another marketing tools platform, etc.
  • Ease of widget links pull in to our website and all web properties
  • We have raised our portfolio even higher where we dominate our market when it comes to having the best relationship with our customers across everything we do. Website, peer-to-peer review sites, customer stories, customer references, and MORE. I believe it's because we BELIEVE in the same ETHOS as SlapFive, and we LIVE to make HEROS every day of our customers and infuse the sound of our customer's voices in everything we do.
  • Product Marketing DEPTH of customer's voice is beyond what anyone else in software technology businesses has done. It's typical that product goes and "does product" all day long, and customer marketing does its own separate work, and never the tween shall meet. Not so at Acumatica. Nothing leaves our Product Marketing teams desk without customer voice connected now. The ease of SlapFive Customer Marketing Software's platform and our broad adoption make this possible.
For us, this was the solution Acumatica needed to be able to attach the marketing strategies that we care about the most all the way to a finite or micro-content level. It's not ALL about the BIG fancy marketing videos and story interviews. LOTS of incredible customer content is often left on the cutting room floor. This content gets NEW and continual life by using SlapFive. Plus, it's the MOST simple way to go after a compelling customer voice in areas of the business where you don't have it or there is a gap. The remote capture function option makes it a breeze - no matter where in the world your customers are. We are a global, growing organization, so we can't be hampered geographically by any tool we deploy. It has to work for everyone. SlapFive does work for everyone - all customers, big small, new, or seasoned pros. They have a "voice," no matter what.

Do you think SlapFive Customer Marketing Software delivers good value for the price?

Yes

Are you happy with SlapFive Customer Marketing Software's feature set?

Yes

Did SlapFive Customer Marketing Software live up to sales and marketing promises?

Yes

Did implementation of SlapFive Customer Marketing Software go as expected?

Yes

Would you buy SlapFive Customer Marketing Software again?

Yes

If you want to capture your customer's voice with ease and have a path to break the reels down into actionable insights for prospects that attach to their biggest questions, fears, and doubts, then this is what you are looking for. This is for those prospects that will not be "bothered" with marketing fluff or marketing speak. These are the types of buyers who want to drill into the heart of what they are trying to solve as a business and see and hear from personas and businesses which look like them.