Get smarter with Smartlook
November 16, 2019

Get smarter with Smartlook

Nikol Burešová | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Smartlook

Smartlook is used by our marketing department and website developers. Thanks to Smartlook, we get important data that help us make our website more user-friendly for potential adopters of our animals. Also, fundraising strategy has become more efficient. Furthermore, we use the data to increase the sales in our online charity shop.
  • Heatmaps help you better understand how end-users use your website. Thanks to the data provided by Smartlook, you can adjust your website and make it more user-friendly.
  • Smartlook has fantastic funnels which help you analyse your data and understand them.
  • Records. You can just sit back and watch how the end-user used your website, where exactly they clicked etc.
  • In general, we are VERY HAPPY with Smartlook. It has everything a beginner needs.
  • Could use a mobile application perhaps?
  • We found out that people look for functions on our websites that we have not put there. e.g. they wanted to enlarge a photo and that was not possible.
  • We found out that pepole are a bit disoriented in our e-shop cart, that was why our sales were low. After adjusting the cart our sales went up by 3%.
  • We found out what categories our clients were looking for in our e-shop. We realized some categories were missing.
Smartlook has records and heatmaps, which GA does not. Smartlook is easier to use.
Smartlook helpdesk people are very friendly and you can meet them at conferences where they are willing to discuss an analysis of your data. The helpdesk is very fast and efficient. They were always able to answer my questions.

Do you think Smartlook delivers good value for the price?

Yes

Are you happy with Smartlook's feature set?

Yes

Did Smartlook live up to sales and marketing promises?

Yes

Did implementation of Smartlook go as expected?

Yes

Would you buy Smartlook again?

Yes

Smartlook is best suited for websites where the end-user is expected to do something - read articles, shop, use an app. It is less suited for heatmaps of a mobile device.