Heatmap and Session Recording Software
Best Heatmap and Session Recording Software
- Top Rated Heatmap and Session Recording Software include: Hotjar, Google Analytics, and Visual Website Optimizer.
- Other Heatmap and Session Recording Software on the TrustMap include: Crazy Egg, ClickTale, and IBM Watson Customer Experience Analytics.
- A complete list of Heatmap and Session Recording Software is available here.
TrustMaps are two-dimensional charts that compare products based on satisfaction ratings and research frequency by prospective buyers. Products must have 20 or more ratings to appear on this TrustMap, and those above the median line are considered Top Rated.
Heatmap and Session Recording Software Overview
What is Heatmap and Session Recording Software?
Most web analytics tools focus on clickstream analytics, or the tracking of visitor movement from webpage to webpage across a site. By contrast, in-page web analytics, like heatmaps and session recording software, provides users with an analysis of visitor behavior within one particular webpage. Marketers, analysts or UX specialists use in-page web analytics tools to identify areas of confusion, technical errors, or barriers to conversion on a particular webpage. For example, visitors might click an area that is not an actual link, or user attention might be focused on the least important part of the page. In this way, in-page web analytics tools can help an organization optimize its website's usability or conversion rate.Heatmap and Session Recording Software Features & Capabilities
In-page web analytics tools often offer capabilities such as:- Heatmaps that show click activity on a page
- Mouse-tracking, which shows mouse cursor movement across the page
- Form analytics, which show visitor behavior in filling out forms even when not submitted
- Eye-tracking, which use either real people or algorithms to show eye movement across a page
- Session replay, which are live recordings of an individual's website session
- Visitor segmentation
Heatmap and Session Recording Products
TIBCO Jaspersoft
Jaspersoft is a Business Intelligence suite that brings users worldwide more timely, actionable data inside their apps and business processes, through an embeddable reporting and analytics. The vendor says Jaspersoft is a cost-effective platform, and its goal is to help users make better decisions...
Google Analytics
Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
Hotjar
Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and...
Visual Website Optimizer
Visual Website Optimizer is an A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor, with no HTML knowledge required. Users can then see which version produces maximum conversion rate or sales....
ClickTale
ClickTale provides a full video playback option for each individual visitor's session (including mouse movement, clicks and keystrokes). In addition, it uses meta statistics to create visual heatmaps and behavioural reports, as well as conversion analytics and traditional web statistics.
IBM Watson Customer Experience Analytics
IBM Watson Customer Experience Analytics is a technology for recording and analyzing customer interactions on a company's website and any mobile channels. It allows the company to catch any mistakes or glitches in the system that may be hindering customer experience.
Zarget
Zarget is an all-in-one website optimization tool offering A/B testing, heat maps, funnel analysis, and split URL testing. With its Chrome plugin, Zarget allows users to create experiments from the comfort of their own browser. Zarget lets users bypass login screens, and get real time reports as...
Siteimprove
Siteimprove is a digital analytics and content QA platform. On the digital analytics side, in addition to conversion measurements and site visitor journey tracking, Siteimprove also includes in-page web analytics features, such as behavior maps and user feedback/surveys. On the content side of...
Inspectlet
Inspectlet is a web heatmapping tool. Features include heatmapping, session recording and form analytics.
SessionCam
SessionCam is a SaaS based solution that offers a suite of analytics tools including session replay, heat-mapping, conversion funnels and form analytics all designed to allow brands to optimize their website. Session replay technology enables brands to record customer activity on a site and replay...
UserReplay
UserReplay, from UK-headquartered software company User Replay with offices in France and the US, offers a customer experience management tool dedicated to usability testing of websites, web forms, and web applications.
Lucky Orange
Lucky Orange is a conversion optimization tool with features including heatmaps, session recording, conversion funnels, form analytics, and chat.
Ptengine
Ptengine is a web analytics and heat map platform. Some key features include: Multiple Device Tracking, Conversion & Funnel Analysis and Campaign Analysis.A/B Testing & Website Optimization FeaturesGeneral FeaturesA/B/n TestingMultivariate TestingSplit URL Testing1:1...
Attention Wizard
Attention Wizard is brought to you by the website conversion rate optimization specialists at SiteTuners. SiteTuners was launched in 2002 to improve the technology used for conversion optimization. Since then, the company has developed a comprehensive portfolio of both consulting and conversion...
SeeVolution
SeeVolution is an in-page web analytics playform built around website heatmaps, real-time analytics, and plug-ins with popular content management solutions like WordPress and Drupal.
GhostRec
GhostRec is an in-page web analytics solution built around usability testing. It does not require any additional hardware and software, and it also has features such as heatmaps and 24-hour support.
gemiusHeatMap
gemiusHeatMap is an in-page web analytics built to provide users with click analysis along with heatmaps and performance reporting.
heatmap.me
Heatmap.me is a heatmapping tool built to help customers with features such as landing page optimization and dynamic content interaction mapping.
Quantum Metric
Quantum Metric is designed to enable organizations to identify and quantify customer struggle on digital platforms. Quantum Metric uses machine intelligence to automatically detect customer struggle, and allows customers to drill down to each individual session. QM provides an industry-first...
Amazon Rekognition
Amazon offers Rekognition, an image and video visual analytics tool that is trained on locating and identifying labeled or tag-related objects, events, people, and also inappropriate content in images and video so that images and video can more safely and reliably be integrated and positioned in...
Smartlook
According to the vendor, Smartlook is a unique product analytics solution that helps over 200,000 businesses of all sizes and industries get a real insider look into how their websites and apps work. Since 2016, Smartlook has enabled you to see exactly what your visitors see through always-on...