Best Heatmap and Session Recording Software17Heatmap and session recording software provides users with an analysis of visitor behavior within a particular webpage. It differs from traditional web analytics, which focuses on visitor movement between pages rather than on one particular page. Heatmap and session recording software includes click-tracking, mouse-tracking, eye-tracking and session replay tools, many of which produce heatmaps to show an aggregate view of which areas of a webpage receive the most visitor attention. These tools are generally used to understand visitor behavior for the purposes of optimizing a website's usability and conversion rate.TIBCO Jaspersoft1 Analytics2 Egg6 Watson Customer Experience Analytics8 Orange16 Insight17 Wizard19 Metric24 Rekognition25

Heatmap and Session Recording Software

Best Heatmap and Session Recording Software

TrustMaps are two-dimensional charts that compare products based on satisfaction ratings and research frequency by prospective buyers. Products must have 20 or more ratings to appear on this TrustMap, and those above the median line are considered Top Rated.

Heatmap and Session Recording Software Overview

What is Heatmap and Session Recording Software?

Most web analytics tools focus on clickstream analytics, or the tracking of visitor movement from webpage to webpage across a site. By contrast, in-page web analytics, like heatmaps and session recording software, provides users with an analysis of visitor behavior within one particular webpage. Marketers, analysts or UX specialists use in-page web analytics tools to identify areas of confusion, technical errors, or barriers to conversion on a particular webpage. For example, visitors might click an area that is not an actual link, or user attention might be focused on the least important part of the page. In this way, in-page web analytics tools can help an organization optimize its website's usability or conversion rate.

Heatmap and Session Recording Software Features & Capabilities

In-page web analytics tools often offer capabilities such as:

  • Heatmaps that show click activity on a page
  • Mouse-tracking, which shows mouse cursor movement across the page
  • Form analytics, which show visitor behavior in filling out forms even when not submitted
  • Eye-tracking, which use either real people or algorithms to show eye movement across a page
  • Session replay, which are live recordings of an individual's website session
  • Visitor segmentation
There are many point solutions that offer in-page web analytics, such as Crazy Egg, ClickTale, Hotjar and IBM Tealeaf. Some web analytics solutions such as Google Analytics and comScore Digital Analytix include some in-page analytics capabilities, as do some A/B testing products such as Visual Website Optimizer. Adobe offers integration with ClickTale.

Heatmap and Session Recording Products

Listings (1-25 of 26)

TIBCO Jaspersoft

Top Rated
236 Ratings

Jaspersoft is a Business Intelligence suite that brings users worldwide more timely, actionable data inside their apps and business processes, through an embeddable reporting and analytics. The vendor says Jaspersoft is a cost-effective platform, and its goal is to help users make better decisions...

Google Analytics

Top Rated
1866 Ratings

Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.


Top Rated
123 Ratings

VWO is an A/B testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties.With its 5 capabilities Plan, Track, Test, Analyze, and...


104 Ratings

Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and...


115 Ratings

Smartlook is a product analytics solution that helps businesses of all sizes and industries get an insider look into how their websites and apps work. The product is used by 200,000 businesses.Smartlook enables you to see exactly what your visitors see through always-on recordings and multi-device...

Crazy Egg

95 Ratings

Crazy Egg is a heat map web analytics product.


39 Ratings

ClickTale provides a full video playback option for each individual visitor's session (including mouse movement, clicks and keystrokes). In addition, it uses meta statistics to create visual heatmaps and behavioural reports, as well as conversion analytics and traditional web statistics.

IBM Watson Customer Experience Analytics

Top Rated
25 Ratings

IBM Watson Customer Experience Analytics is a technology for recording and analyzing customer interactions on a company's website and any mobile channels. It allows the company to catch any mistakes or glitches in the system that may be hindering customer experience.


7 Ratings

Siteimprove is a digital analytics and content QA platform. On the digital analytics side, in addition to conversion measurements and site visitor journey tracking, Siteimprove also includes in-page web analytics features, such as behavior maps and user feedback/surveys. On the content side of...


5 Ratings

Zarget is an all-in-one website optimization tool offering A/B testing, heat maps, funnel analysis, and split URL testing. With its Chrome plugin, Zarget allows users to create experiments from the comfort of their own browser. Zarget lets users bypass login screens, and get real time reports as...


5 Ratings

Inspectlet is a web heatmapping tool. Features include heatmapping, session recording and form analytics.


7 Ratings

SessionCam is a SaaS based solution that offers a suite of analytics tools including session replay, heat-mapping, conversion funnels and form analytics all designed to allow brands to optimize their website. Session replay technology enables brands to record customer activity on a site and replay...


2 Ratings

UserReplay, from UK-headquartered software company User Replay with offices in France and the US, offers a customer experience management tool dedicated to usability testing of websites, web forms, and web applications.

Lucky Orange

7 Ratings

Lucky Orange is a conversion optimization tool with features including heatmaps, session recording, conversion funnels, form analytics, and chat.

Decibel Insight

3 Ratings

Decibel Insight is a heat mapping and web analytics solution.


We don't have enough ratings and reviews to provide an overall score.

Ptengine is a web analytics and heat map platform. Some key features include: Multiple Device Tracking, Conversion & Funnel Analysis and Campaign Analysis.A/B Testing & Website Optimization FeaturesGeneral FeaturesA/B/n TestingMultivariate TestingSplit URL Testing1:1...

Attention Wizard

We don't have enough ratings and reviews to provide an overall score.

Attention Wizard is brought to you by the website conversion rate optimization specialists at SiteTuners. SiteTuners was launched in 2002 to improve the technology used for conversion optimization. Since then, the company has developed a comprehensive portfolio of both consulting and conversion...


We don't have enough ratings and reviews to provide an overall score.

SeeVolution is an in-page web analytics playform built around website heatmaps, real-time analytics, and plug-ins with popular content management solutions like WordPress and Drupal.


We don't have enough ratings and reviews to provide an overall score.

GhostRec is an in-page web analytics solution built around usability testing. It does not require any additional hardware and software, and it also has features such as heatmaps and 24-hour support.


We don't have enough ratings and reviews to provide an overall score.

gemiusHeatMap is an in-page web analytics built to provide users with click analysis along with heatmaps and performance reporting.

We don't have enough ratings and reviews to provide an overall score. is a heatmapping tool built to help customers with features such as landing page optimization and dynamic content interaction mapping.

Quantum Metric

We don't have enough ratings and reviews to provide an overall score.

Quantum Metric is designed to enable organizations to identify and quantify customer struggle on digital platforms. Quantum Metric uses machine intelligence to automatically detect customer struggle, and allows customers to drill down to each individual session. QM provides an industry-first...

Amazon Rekognition

We don't have enough ratings and reviews to provide an overall score.

Amazon offers Rekognition, an image and video visual analytics tool that is trained on locating and identifying labeled or tag-related objects, events, people, and also inappropriate content in images and video so that images and video can more safely and reliably be integrated and positioned in...