TrustRadius
Perks of Sprinklr
https://www.trustradius.com/social-media-managementSprinklr Modern Engagement (formerly Social + Messaging Suite)Unspecified7.8124101
Melinda Saternis profile photo
December 21, 2018

Perks of Sprinklr

Score 9 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction with Sprinklr

As a company, we utilize Sprinklr in both our main and corporate offices for multiple social media platforms. It is used for marketing and customer service interactions.
  • The way their data reporting is set up allows you to get all types of info needed for tracking. It makes it very easy and to the point.
  • The layout is all customizable and easy to sort. It makes finding customer info easy.
  • The ability to tag and remove multiple posts makes it easy for large volume responses.
  • It’s not as friendly on the customer service side as it is with marketing. In order for it to function without extra steps you need to purchase the newest update every time.
  • The response time from their customer service was excessive, especially considering social media is a time-sensitive focus.
  • There could be more options for searching through closed or archived posts. It doesn’t always pull what you’re searching for, making it difficult to locate past posts.
30 - It helps us reach out to customers in the most popular way. It allows us to track our site views through each platform, seeing the increase or decrease in visits.
  • It’s made it significantly easier to track visits through each platform.
  • The multiple data trackers have allowed us to track popular posts, which allows us to follow that particular direction and increase the volume of sales.
  • It has given us the opportunity to reach out to new customers by listening to feedback.
I personally prefer Sprinklr over Spredfast. It has more features required to track and record. Spredfast was a little bulky and not as customer service friendly. Sprinklr is also easier to use and implement.
It’s perfect for monitoring multiple social media accounts. It’s very easy to track trends and popular posts. It’s more of a marketing platform so if the intent is for mostly customer service, I would suggest another platform.

Sprinklr Modern Engagement (formerly Social + Messaging Suite) Feature Ratings

Boolean keyword searches
8
Filtering out noise/spam
10
Sentiment analysis
7
Broad channel coverage
7
Content planning and scheduling
9
Audience targeting
7
Content optimization
8
Workflow management
8
Automated routing and prioritization
7
Customer interaction histories
6
Bulk actions
10
Lead generation
9
Content marketing
10
Paid media management
8
Campaigns and promotions
8
Twitter
10
Facebook
10
LinkedIn
8
Google+
7
Instagram
10
Pinterest
9
YouTube
7
Campaign success analytics
10
Real-time tracking
8
Role-based user permissions & privileges
10
Mobile access
5