Item: Sprinklr Social
Rating: 7
Author: Kelcey Zacarese

Use Cases and Deployment Scope

It is being used by me and a junior social media coordinator for scheduling/publishing content, obtaining an organized content calendar, community engagement, reporting and analytics.

Pros and Cons

Community Management
Scheduling and Publishing Content
Reporting

The interface is not as user-friendly as other platforms I have used
The ability to edit responses is not applicable
Sharing Gifs or videos in community responses are not applicable

2 - I use Sprinklr since I am the Social Analytics manager and use this for reporting and/or to help the coordinator on my team navigate the interface. The social coordinator on my team just uses Sprinklr to schedule and upload content in advance.

Return on Investment

Not a friendly interface - hard to train other employees since it is confusing
Able to schedule content in advance and easily organized
Community management organization

Alternatives Considered

Spredfast, Radian6 and Sprout Social

I think that Sprinklr is strongest in analytics and community management - however - the interface of the other platforms I have used is more friendly and other colleagues have a harder time with navigating the Sprinklr platform.

Other Software Used

Spredfast, Sprout Social, Radian6

Likelihood to Recommend

Sprinklr works best for medium to large companies who have a few hundred to a few thousand employees. This works for a team who is in social care or community management when they need to respond to customers or potential customers. This is also good for a social marketing team who has tried to publish and schedule content in advance.

Sprinklr Management Review

Overall Satisfaction with Sprinklr

Use Cases and Deployment Scope

Pros and Cons

Users and Roles

Return on Investment

Alternatives Considered

Other Software Used

Likelihood to Recommend

Sprinklr Social Feature Ratings