Sprinklr Modern Research - A wonderful tool although improvements can be done
January 21, 2022

Sprinklr Modern Research - A wonderful tool although improvements can be done

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Benchmarking Insights

Overall Satisfaction with Sprinklr Modern Research

We basically use it for handling our social media and communication. In addition, we use it for our research as well as competitor research and analysis. We use it to track competitor activity as well as their mentions. Also, it helps in preparing the overall report and analysis of our marketing efforts.
  • Handling your social media profiles
  • Competitor research and analysis
  • Report generation
  • Adding profile is time taking
  • In-built dashboards could be improved
  • More quick action settings
  • Helped improve our social profiles with better traction
  • Our engagement improved with customers
  • Helped analyse our profiles and get insights out of it

Do you think Sprinklr Insights delivers good value for the price?


Are you happy with Sprinklr Insights's feature set?


Did Sprinklr Insights live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Sprinklr Insights go as expected?


Would you buy Sprinklr Insights again?


Haven't used other tools, have started with Sprinklr Research
It's more suitable when your company has a lot of social media activity and your customers reach you across platforms, so it makes managing them easier as well as better to reach them out. If your activity isn't that much, then buying it won't be much fruitful for your organisation.