Totango - ROI is worth the investmet
December 02, 2020
Totango - ROI is worth the investmet
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Totango
Totango is being used by the whole business but primarily by our commercial ops team, as well as the account management (customer value team).
We mainly utilize Totango to internally track the usage of our membership portal/activities on our website. I would say it is used day to day to track the heath of our members, and on a longer term base to track specific engagements.
When I first started using Totango I would attend the training sessions through Totango, and I was learning way more- but my company didn't always implement the "tools" Totango provided. I feel like there are some capabilities that my team had not taken advantage of, I'm not sure if this was on our end or more of an internal partnership miss. The Account management team uses it for us track our members engagement and how we can help them to utilize our services better in a more productive way. The Commercial operations team utilizes the site to ensure the connection in between Salesforce, Totango, and our membership portal - this ensures that we are running at full speed and that all activities are being tracked.
We mainly utilize Totango to internally track the usage of our membership portal/activities on our website. I would say it is used day to day to track the heath of our members, and on a longer term base to track specific engagements.
When I first started using Totango I would attend the training sessions through Totango, and I was learning way more- but my company didn't always implement the "tools" Totango provided. I feel like there are some capabilities that my team had not taken advantage of, I'm not sure if this was on our end or more of an internal partnership miss. The Account management team uses it for us track our members engagement and how we can help them to utilize our services better in a more productive way. The Commercial operations team utilizes the site to ensure the connection in between Salesforce, Totango, and our membership portal - this ensures that we are running at full speed and that all activities are being tracked.
- Keeping track of the "health" of your users/ members- this helped us track usage and activities.
- Success Plays are really beneficial - but this is one of the areas I wish our company would have built out more.
- Scorecards which really help track specific areas that effect our metrics.
- Reporting - ease of pulling reports.
- I wish the my portfolio view could be segmented for me and not the whole company.
- I wish some of the view could have more details of what the member was accessing and not just the specific page.
- Campaigns - whether this is an internal function we could have built out better, I just didn't see the benefit from these.
- Better customer retention.
- Increasing the lifetime of our members.
- Tracking is specific so our members tend to like to get granular.
Do you think Totango delivers good value for the price?
Yes
Are you happy with Totango's feature set?
Yes
Did Totango live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Totango go as expected?
I wasn't involved with the implementation phase
Would you buy Totango again?
Yes