Treasure Data stacks up competitvely in the landscape of CDPs
August 09, 2022

Treasure Data stacks up competitvely in the landscape of CDPs

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Treasure Data

We are the parent company of 18 home service brands and use Treasure Data to analyze customer and sales data as to constantly evolve our marketing. We actually market directly to our franchise owner's customers so very much B-to-C with a little B-to-B as well. Our brands all have unique customer cycles, average sale numbers, etc., which makes our job complicated. I can't say enough positive things about how easy Treasure Data is to work with and how willing they are to help us tackle the most complicated problems.
  • Customer Service/Partnership - willingness to have calls, meetings, etc.
  • Works with our email platform vendor and our IT partners on our behalf.
  • Treasure Data Academy is really detailed.
  • Journey orchestration is finally here but still in it's infancy, a bit behind the curve.
  • Treasure Data needs to be more service oriented, not just in sales.
  • No ROI as of today because no one at my company know how to really use the tool
I would put Treasure Data up against any CDP.

Do you think Treasure Data delivers good value for the price?


Are you happy with Treasure Data's feature set?


Did Treasure Data live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Treasure Data go as expected?

I wasn't involved with the implementation phase

Would you buy Treasure Data again?


Treasure Data is a great product if you know how to use it. The fact that the CDP really doesn't do any training besides Treasure Data academy is frustrating. I inherited the platform and wish there would have been more documentation.