What users are saying about
6 Ratings
2 Ratings
6 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 1 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

12mass

The only problem with 12mass may be that it might come accross as spam. Personally, for every 100+ sincere responses that I get, I'm hit by 1 or 2 responses that ask me to stop spamming.The beauty is that if you're paying attention to your dashboard, you see when these things happen, and you can reply yourself to assure the customer that there is a real live human typing out the characters they are reading. I would advise that the person given the 12mass account to handle should be someone who can exercise caution. It is a great tool to leverage on, provided you put thought and effort into your 'canned' responses that are actually useful instead of just blatant advertising/spamming. The latter would not be optimal for you.
Anonymous | TrustRadius Reviewer

ZoomSphere

ZoomSphere is well suited if you are a new entrepreneur and need to reach out to your audience. It's an excellent service that could help your business prosper tremendously. It seamlessly incorporates social media and email marketing. However, there are not many free trial offers, especially if you're just starting out and need something to get started.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

12mass
ZoomSphere
7.7
Boolean keyword searches
12mass
ZoomSphere
9.0
Filtering out noise/spam
12mass
ZoomSphere
7.0
Broad channel coverage
12mass
ZoomSphere
7.0

Publishing

12mass
ZoomSphere
8.0
Content planning and scheduling
12mass
ZoomSphere
8.0
Audience targeting
12mass
ZoomSphere
8.0
Workflow management
12mass
ZoomSphere
8.0

Engagement

12mass
ZoomSphere
8.3
Automated routing and prioritization
12mass
ZoomSphere
8.0
Customer interaction histories
12mass
ZoomSphere
8.0
Bulk actions
12mass
ZoomSphere
9.0

Marketing

12mass
ZoomSphere
8.0
Content marketing
12mass
ZoomSphere
8.0

Channel coverage/integration

12mass
ZoomSphere
7.7
Twitter
12mass
ZoomSphere
8.0
Facebook
12mass
ZoomSphere
8.0
LinkedIn
12mass
ZoomSphere
8.0
Google+
12mass
ZoomSphere
6.0
Instagram
12mass
ZoomSphere
8.0
YouTube
12mass
ZoomSphere
8.0

Reporting/analytics

12mass
ZoomSphere
9.0
Campaign success analytics
12mass
ZoomSphere
9.0
Real-time tracking
12mass
ZoomSphere
9.0
Competitor analysis
12mass
ZoomSphere
9.0

Account management

12mass
ZoomSphere
9.0
Role-based user permissions & privileges
12mass
ZoomSphere
9.0
Mobile access
12mass
ZoomSphere
9.0

Pros

12mass

  • The smart clustering works wonder and will help you loads in managing a huge number of mentions everyday or reaching out to people who might be interested in your product. The tool cleverly groups similar tweets together even though they don't match word by word. It saves me time everyday responding to tweets with similar content. The nice thing about it is you can customize your responses so you don't sound like a machine, thus the personal touch is still there.
  • 12mass is the only tool that allows you to measure your responses against stipulated metrics like engagement rate, click-through rate and so on, so you know which responses are best welcome by the audience
  • The system gets smarter as you use it, which speeds up the conversations even further.
Anonymous | TrustRadius Reviewer

ZoomSphere

  • Manages all social media at once.
  • Seamless tool to organize your business.
Anonymous | TrustRadius Reviewer

Cons

12mass

  • Should add a Facebook private messages option.
  • If my brand wasn't mentioned so much I don't think I would need to use it.
  • Sometimes the site is slow.
Anonymous | TrustRadius Reviewer

ZoomSphere

  • Facebook analytics could use some improvement.
  • Email marketing could use some improvement.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

12mass

12mass 8.2
Based on 3 answers
In addition to what I've said, maybe its personal, but I don't waste time on a new product if I find something that works. If I hear of anything better (maybe on TrustRadius!) then we'll see. But for now, if it ain't broke don't fix it. My efforts could be much better used elsewhere.
Anonymous | TrustRadius Reviewer

ZoomSphere

No score
No answers yet
No answers on this topic

Usability

12mass

12mass 8.2
Based on 2 answers
It's easy to use, after a while you'll get used to it and find it easy to navigate
Anonymous | TrustRadius Reviewer

ZoomSphere

No score
No answers yet
No answers on this topic

Support Rating

12mass

12mass 8.2
Based on 2 answers
helped me every time
Anonymous | TrustRadius Reviewer

ZoomSphere

No score
No answers yet
No answers on this topic

Implementation Rating

12mass

12mass 8.2
Based on 1 answer
see the tutorials on you tube. that helps
Anonymous | TrustRadius Reviewer

ZoomSphere

No score
No answers yet
No answers on this topic

Alternatives Considered

12mass

We selected 12mass because they responsed to our queries readily, and understood our concerns. The CEO (Agmon) doesn't waste time or effort, and got down to the brass tacks during our discussions. Even today, if there is an issue, the team is quick and reliable in responding
Anonymous | TrustRadius Reviewer

ZoomSphere

GoToMeeting is more for helping you collaborate face-to-face or through a virtual assistant. Whereas ZoomSphere is more like a publishing/managing company. ZoomSphere is excellent when it comes to growing your business. It helps you do the marketing seamlessly. Plus you could schedule your post to post on your favorite platforms without having to spend so much time.
Anonymous | TrustRadius Reviewer

Return on Investment

12mass

  • Better customer service and more interactions on twitter for sure! I've seen a huge jump in the interactions since I started using the product. Also, I've established a lot of connections with influencers by asking meaningful questions.
  • It definitely saves time, I don't think you can ever engage with that many people manually.
  • More people are trying our products as we find a fit between their needs and our offerings through engaging with them on Twitter.
Anonymous | TrustRadius Reviewer

ZoomSphere

  • You can bulk manage your contacts.
  • Able to publish seamlessly.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

12mass

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

ZoomSphere

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

12mass
8.5
ZoomSphere
9.0

Likelihood to Renew

12mass
8.2
ZoomSphere

Usability

12mass
8.2
ZoomSphere

Support Rating

12mass
8.2
ZoomSphere

Implementation Rating

12mass
8.2
ZoomSphere

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