What users are saying about

3BL Media vs Muck Rack

3BL Media
2 Ratings
Muck Rack
27 Ratings

3BL Media

2 Ratings
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Score 8 out of 100

Based on 2 reviews and ratings

Muck Rack

27 Ratings
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Score 8.1 out of 100

Based on 27 reviews and ratings

Attribute Ratings

  • Muck Rack is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.0

3BL Media

80%
1 Rating
8.4

Muck Rack

84%
12 Ratings

Likelihood to Renew

3BL Media

N/A
0 Ratings
8.0

Muck Rack

80%
1 Rating

Usability

3BL Media

N/A
0 Ratings
10.0

Muck Rack

100%
1 Rating

Support Rating

3BL Media

N/A
0 Ratings
9.5

Muck Rack

95%
6 Ratings

Implementation Rating

3BL Media

N/A
0 Ratings
5.0

Muck Rack

50%
1 Rating

Likelihood to Recommend

3BL Media

They have over 250K email subscribers and 350K social media followers. The great thing about that group is that it is a curated group of folks who are specifically interested in the intersection of business and sustainability. The events they put on are excellent and well attended so do recommend considering sponsorship.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

Muck Rack has the potential to be a very powerful tool that can improve PR agency efficiency across the board. The death knell for Muck Rack, and the reason why we terminated our contract early, was that they offered a complimentary six-month on-ramp to win our business. In other words, we had six full months to use Muck Rack while we were still using the other two vendors' products. Multiple team members compared results head-to-head for a wide range of our clients and Muck Rack simply did not stack up. That six-month overlap period proved to be very eye-opening and enabled us to reveal what we found to be severe limitations in terms of the quality of the database and the quality of the reporting.

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Anonymous | TrustRadius Reviewer
Verified User
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Pros

3BL Media

  • Connection to Media outlets in the business/sustainability space.
  • Excellent events.
  • Calls to action.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • Muck Rack allows us to host releases on our website or client websites and point to them in a pitch email, helping drive further site traffic.
  • Muck Rack monitors and keeps us up to date with changes in status for journalists we monitor.
  • Muck Rack allows us to monitor unlimited clients and create detailed coverage reports on any business or topic we need.

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Anonymous | TrustRadius Reviewer
Verified User
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Cons

3BL Media

  • Would love to see increased opportunities for engagement.
  • Increase connection to those working on similar items.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • There is a weird process in the media lists when you add new names to the list. I know it tracks the date they were entered but the sorting is difficult to manage. ...I have to go into that process to give you specific guidance on what should be changed. I'll do that next time I encounter it.
  • I wish that there was a better way to search regionally or by DMA rank. I'd like to see the media outlet's circulation numbers on the first screen in a search or allow me to filter.
  • I wish there was a better way to see a real difference between registered media and the giant world of contributors and other wonks. Anyone with a commentary gets pulled into the general list yet many contributors are perfect targets for pitches so I don't want to eliminate them by selecting only registered media.

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Jennifer Harrison, APR | TrustRadius Reviewer
Jennifer Harrison, APR
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Pricing Details

3BL Media

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

—

3BL Media Editions & Modules

—
Additional Pricing Details
—

Muck Rack

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$5,000 per year

Muck Rack Editions & Modules

Edition
Muck Rack$5,0001
  1. per year
Additional Pricing Details
—

Likelihood to Renew

3BL Media

No score
No answers yet
No answers on this topic

Muck Rack

Muck Rack 8.0
Based on 1 answer
It's the best tool we've found for this type of product. It is not 100% critical to our daily responsibilities, but as a corporate tool made available to us, it is something we leverage on a weekly basis.

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Kelly Saux | TrustRadius Reviewer
Kelly Saux
View all 1 answers on this topic

Usability

3BL Media

No score
No answers yet
No answers on this topic

Muck Rack

Muck Rack 10.0
Based on 1 answer
Little training was required to leverage the tool. It is a very intuitive platform. The only troublesome aspect of the tool has been the email integration features, but that may be more of a security/IT issue with our corporate requirements than a Much Rack problem. Overall, it is a tool that anyone can leverage without much effort.

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Kelly Saux | TrustRadius Reviewer
Kelly Saux
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Support Rating

3BL Media

No score
No answers yet
No answers on this topic

Muck Rack

Muck Rack 9.5
Based on 6 answers
I'm sure it's fine. I have never used their customer support, not even when a list does not save. I just figured there isn't much they can do since it was a search. They do have live chat to get answers quickly but most of the time I'm working on lists after hours (since it's a lot of admin and I can do it front of the TV) and no one is available.

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Anonymous | TrustRadius Reviewer
Verified User
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Implementation Rating

3BL Media

No score
No answers yet
No answers on this topic

Muck Rack

Muck Rack 5.0
Based on 1 answer
I was not involved with the implementation.

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Kelly Saux | TrustRadius Reviewer
Kelly Saux
View all 1 answers on this topic

Alternatives Considered

3BL Media

No answers on this topic

Muck Rack

Cision Media Contact Database. Honestly, it has been a long time since I used it, but I do remember being unhappy with the service. I thought its UI/UE was clunky at the time, but I didn't complain because I had free access to it.

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Scott Rosenblum | TrustRadius Reviewer
Scott Rosenblum
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Return on Investment

3BL Media

  • A lot of staff time saved on PR which is not our expertise.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • Muck Rack helps you not only identify the right contacts for a specific pitch or news moment but also provides the most up to date and accurate contacts details for the reporter including their address, email and social media handles.
  • Muck Rack's "who shared my link" feature allows for a seamless way to see who shared and who has reposted or engaged with a specific article, calculating impressions to show the impact of secured coverage or competitor news for clients.

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Anonymous | TrustRadius Reviewer
Verified User
View all 12 answers on this topic

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