What users are saying about

3BL Media vs Muck Rack

3BL Media
2 Ratings
Muck Rack
14 Ratings

3BL Media

2 Ratings
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Score 8 out of 100

Based on 2 reviews and ratings

Muck Rack

14 Ratings
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Score 8.6 out of 100

Based on 14 reviews and ratings

Likelihood to Recommend

3BL Media

They have over 250K email subscribers and 350K social media followers. The great thing about that group is that it is a curated group of folks who are specifically interested in the intersection of business and sustainability. The events they put on are excellent and well attended so do recommend considering sponsorship.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

MuckRack is best at getting a good picture of one person's interests and what they like to write about. It helps me build very specific media lists. I don't spray and pray with my outreach. Everything is very targeted and MuckRack lets me find exactly who could be receptive to my story.

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Jennifer Harrison, APR | TrustRadius Reviewer
Jennifer Harrison, APR
View all 6 answers on this topic

Pros

3BL Media

  • Connection to Media outlets in the business/sustainability space.
  • Excellent events.
  • Calls to action.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • Identify journalists and influencers not in traditional media databases.
  • Understand what journalists are talking about topics relevant to your clients.
  • Bios: love being able to search bios, including confirming beats and interests.

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Anonymous | TrustRadius Reviewer
Verified User
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Cons

3BL Media

  • Would love to see increased opportunities for engagement.
  • Increase connection to those working on similar items.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • Muck Rack's main area of improvement needed is simply that it lacks contact information for a large chunk of journalists. Anyone from a lesser known publication is usually not included.

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Anonymous | TrustRadius Reviewer
Verified User
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Support Rating

3BL Media

No score
No answers yet
No answers on this topic

Muck Rack

Muck Rack 8.3
Based on 3 answers
Any time I have had an issue or a question about something on the platform, someone on the chat now function has always answered within 10 mins at most! Everyone I have worked with has been extremely friendly and quick to solve. There is never the inconvenience of having to call, talk to a robot, or deal with an automated email. Customer service is extremely personal and each account also has a designated account manager to oversee the relationship

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Anonymous | TrustRadius Reviewer
Verified User
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Alternatives Considered

3BL Media

No answers on this topic

Muck Rack

I have used a number of different products for PR purposes including Muck Rack, Cision Point, Gorkana and good old Google searching. I find Gorkana to be the best with Muck Rack in a close second. Both are great for list building and finding the right target to pitch at a media outlet.

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Anonymous | TrustRadius Reviewer
Verified User
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Return on Investment

3BL Media

  • A lot of staff time saved on PR which is not our expertise.

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Anonymous | TrustRadius Reviewer
Verified User
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Muck Rack

  • It's hard to measure ROI but I can say this: I have discovered and build relationships with media I may have had a hard time locating before. MuckRack has probably increased my efficiency by 50 percent and doubled my effectiveness.
  • I haven't looked a media databases in about 2 years but it is a much more cost effective media database than the big, traditional ones that everyone else has.

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Jennifer Harrison, APR | TrustRadius Reviewer
Jennifer Harrison, APR
View all 6 answers on this topic

Pricing Details

3BL Media

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Muck Rack

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

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