AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.
N/A
Inspectlet
Score 7.9 out of 10
N/A
Inspectlet is a web heatmapping tool. Features include heatmapping, session recording and form analytics.
N/A
Pricing
AB Tasty
Inspectlet
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AB Tasty
Inspectlet
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
—
More Pricing Information
Community Pulse
AB Tasty
Inspectlet
Features
AB Tasty
Inspectlet
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
AB Tasty
8.3
22 Ratings
1% below category average
Inspectlet
-
Ratings
a/b experiment testing
8.422 Ratings
00 Ratings
Split URL testing
8.215 Ratings
00 Ratings
Multivariate testing
8.419 Ratings
00 Ratings
Multi-page/funnel testing
7.816 Ratings
00 Ratings
Mobile app testing
6.55 Ratings
00 Ratings
Test significance
8.23 Ratings
00 Ratings
Visual / WYSIWYG editor
10.018 Ratings
00 Ratings
Advanced code editor
8.88 Ratings
00 Ratings
Page surveys
7.33 Ratings
00 Ratings
Preview mode
7.19 Ratings
00 Ratings
Test duration calculator
10.02 Ratings
00 Ratings
Experiment scheduler
9.36 Ratings
00 Ratings
Client-side tests
9.49 Ratings
00 Ratings
Server-side tests
7.01 Ratings
00 Ratings
Mutually exclusive tests
8.64 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
AB Tasty
8.9
21 Ratings
2% above category average
Inspectlet
-
Ratings
Standard visitor segmentation
9.420 Ratings
00 Ratings
Behavioral visitor segmentation
8.118 Ratings
00 Ratings
Traffic allocation control
9.421 Ratings
00 Ratings
Website personalization
8.719 Ratings
00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
Small organization with limited resource can really make use of [Inspectlet]. Its really user friendly and don't need much expertise or training to use and you can have the entire department using it the very next day its implemented. But if its a large company, you might be better off with other session replay tools.
Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
Inspectlet does analysis of sessions really well. We were able to view our funnel and view sessions that completed and dropped-off at various points. Setting up the funnel and doing the analysis was very easy.
I thought Inspectlet was very easy to integrate. During the integration, I was able to send metadata that allowed for increased flexibility during analysis. I loved that Inspectlet integrated with Segment.io.
I thought the tool's pricing was positioned well for the features it offered.
Sometimes the platform is a little glitchy and requires a refresh.
Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
Email notification for when an experiment reaches a certain confidence level.
Create an approved chrome extension that can be used to link session replay ids we gather in our Analytics tool like Adobe to the actual Inspectlet tool
Lots of times main dashboard doesn't load. Make the tool more bug free.
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
The tool’s usability is excellent, with a smooth and intuitive interface. It is continuously updated with new features and improvements aimed at enhancing the user experience. Setting up experiments and personalizations is straightforward, thanks to a well-structured process that even less experienced users can easily follow. There are sometimes small issues with the QA section which slows the QA process but it is so much better now compared to 2024.
Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
There is a vast amount of training available on their online platform, including their university area of which you can get certified for (and then share this with your connections on platforms such as Linkedin). There is also specific hand created training which can be provided by your customer success manager if that is requested by yourself.
We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
I tried out several session recording tools. The things that really stood out to me about Inspectlet were the interface and integration. Inspectlet was easiest for me to integrate and start sending custom metadata. I also liked that you could set up Inspectlet to capture every session automatically. Finally, I really enjoyed Inspectlet's funnel reporting feature. It sped up useful analysis tremendously because most of the sessions we were interested in corresponded to funnel interaction.
Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.