Adform FLOW vs. Impact

It is well suited for organisations which have big customer base and huge databases. It integrates well with the existing database and the reporting is amazing. The whole team reports can be generated using admin dashboard. Plus the campaign reports are also generated accurately giving all related details. It might not be suitable for small scale companies as that won't be cost efficient.

Incentivized

Impact is well-suited for those trying to upgrade their affiliate program and get more partners. It's one of the best solutions out there for advertisers looking to make a huge push. It's less appropriate for very small businesses that may not be able to afford the high monthly minimum of $1,000 or more.

Incentivized

• targeting options
• ease of use
• nice reporting options
• Adform flow User ID - postcookie targeting option in particular.

Incentivized

• There are no hidden charges and tracking is instant and automated.
• As an affiliate, Finding relevant offers and managing the programs is quite easy.
• It has a great user interface which is quite easy to use and manage.
• There is nearly zero downtime, which makes it much more efficient and reliable.

Incentivized

• Customer service
• Integration & deployment with existing infrastructure
• Upgrades to the platform

Incentivized

• User interface could be improved a little, as it is a quite difficult task to find the content or links
• Approval from the advertisers sometimes takes a huge amount of time. If they can somehow reduce the response time, it will be great
• New affiliates might find the onboarding process a little difficult

Incentivized

Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.

Incentivized

Reasons are already given in past. They are really slow in support service.

Incentivized

We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.

Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.

Incentivized

Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality isn't always as high. The impact has the best tracking and SEM policy monitoring of the bunch.

Incentivized

• CPA reduction 20% in some clients
• ROAS driven decisions
• DSP Cost reduction

Incentivized

• By using Impact we were able to increase the number of advertisers on our platform.
• Delayed payments on the part of advertisers or Impact creates so many execution issues.
• Multi regional campaigns helped us to increase our presens in the market.